TRENDING ISSUE IN FOCUS

Innovations in Sustainable Packaging

News & Views

Design Thinking/Trends

Dow, Unilever Build Business Case for Green Infrastructure

The Dow Chemical Company, Shell, Swiss Re and Unilever, working with The Nature Conservancy and a resiliency expert, recently published a collaborative white paper that argues for green infrastructure solutions to become part of the standard toolkit for modern engineers.

Green infrastructure employs elements of natural systems, while traditional “gray infrastructure” is man-made. Examples of green infrastructure include creating oyster reefs for coastal protection, and reed beds that treat industrial wastewater.

Are We at the Dawn of a Refill Revolution?

Over the past 10 years we’ve seen a recurring ambition from clients — wanting to ‘do a Nespresso.’ This is because it’s a refill system that premiumised their brand, redefined their category, elevated user experience, drove consumption and built brand loyalty whilst delivering profitable growth.

What I Learned About Sustainability at REI, Part 4: Innovation Over Trade-Offs

This is the fourth in a series of posts on things Kevin Hagen learned while leading Corporate Social Responsibility at REI for the past seven years (read parts one, 

Oil, Money and Global Warming: How Shell Is Tackling the Challenges of Energy, Economy and Climate Change

Nine billion people, two billion cars and 16 billion annual passenger flights — that’s what our planet is predicted to look like in 2050. And we will be thirstier for energy and oil than ever before. Despite advancements in renewable energy technologies, fossil fuels will continue to power the economy and cater to 65% of the global energy needs.

Surprises in Smaller Packages: What Sprint Learned From an LCA of Its Packaging Improvements

For the millions of customers who purchase wireless devices and accessories each year, packaging is one of the most tangible ways to understand a company’s commitment to environmental responsibility. It’s often our first chance at a good impression, and it’s an area where small changes can add up to big differences — in everything from brand recognition to our bottom line.

The Power of Brands to Change the World, Part Three

This is the third in a three-part series by Fruitful Strategy's Jennifer Rice, in which she explores sustainable, world-changing brands. She will delve further into the topic in the workshop "Sustainable Brands 101: Integrating Sustainability at the Brand Level" at SB '13 on June 3.

PulpWorks Set To Revolutionize Blister Packaging, Rid the World of PVC

PulpWorks, based in San Rafael, CA, designs and manufactures sustainable packaging, molded from 100% post-consumer waste paper, for the consumer packaged goods (CPG) industry. The company has created a compostable and biodegradable alternative to toxic and harmful plastic (PVC) blister packaging.

BMW i Poised to Redefine Sustainable Mobility

The BMW brand arguably defines automobile performance, engineering and technology.

The Power of Brands To Change the World, Part Two

This is the second in a three-part series by Fruitful Strategy's Jennifer Rice, in which she explores sustainable, world-changing brands. She will delve further into the topic in the workshop "Sustainable Brands 101: Integrating Sustainability at the Brand Level" at SB '13 on June 3.

Sustainable Packaging Innovation Case Study: Pfeiffer Lab Wine Packaging

Today there are three ways to ship wine in the mail: cardboard, molded pulp or expanded polystyrene (EPS). Pfeiffer Lab, a Bay Area design firm, has been working on a design strategy project to re-envision wine packaging using new bio-based materials developed by Malama C

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Call for Content!

Our editorial Issue in Focus for June will examine how brands are activating sustainability. We invite you to share stories of how your organization is driving behavior change to encourage more sustainable consumption. Check out our call for content and find out about partnership opportunities!