Found 36 stories. Page 2 of 2.
LEADERSHIP - This post has been translated from Japanese. Read the original interview here.
WASTE NOT - It was 2014 and social entrepreneur Samir Lakhani was working on sustainable aquaculture projects in the villages of Northern Cambodia. Watching a mother wash and bathe her new baby using laundry powder rather than soap is a vision that has stayed with him to this day. It was also the inspiration for his next business venture. “I noticed that nobody seemed in good overall health — whether it was an infection that wouldn’t go away or a child with diarrhea,” he told Sustainable Brands in a recent interview.
MARKETING AND COMMS - National Geographic has kept pace as the country’s demographics rapidly shift and the cultural definition of immigrants, identity and families continues to evolve, having recently launched a year-long series dedicated to exploring “Diversity in America.” With national conversations on race, immigration and diversity front and center, Susan Goldberg, Editor-in-Chief and Editorial Director at National Geographic Magazine and National Geographic Partners, spoke with MediaVillage about why it was time to take stock of these issues and how that might be done.
MARKETING AND COMMS - The news last week that the Christmas advert from Iceland — a UK supermarket chain specializing in frozen food — has been banned is a bad decision. Iceland’s advert — a repackaging of a short, animated film by Greenpeace released earlier this year with a powerful, consumer-friendly sustainability message — shows a brand that is trying to do good work by improving its impact on the world.
NEW METRICS - Last week at Sustainable Brands’ New Metrics ’18 conference in Philadelphia, PA, over 300 delegates from brands, NGOs, strategists and practitioners across sectors gathered to share the newest credible tools and solutions for assessing the ROI of Sustainable Business.
MARKETING AND COMMS - While sustainability and citizenship mean different things to different people, these terms are most commonly associated with a company’s impact on the external world, focusing heavily on social and environmental initiatives. However, businesses can do a lot of good (for the world and their bottom line) by equally focusing internally, on such things as their diversity and inclusion practices.
SUPPLY CHAIN - In 2015, the world got one step closer to a better future when 193 countries committed to the UN’s Sustainable Development Goals (SDGs), a framework for addressing the global community’s most critical economic, social and environmental challenges. These goals aim to eliminate poverty and hunger, promote global access to healthcare and education, protect earth’s natural resources, achieve gender equality, and more.
FINANCE & INVESTMENT - This post has been translated from Japanese — read the original interview here.
WALKING THE TALK - In its new campaign, Behind the Barcodes, Oxfam shines a light on the millions of women and men trapped in poverty and facing brutal working conditions while producing the food on our supermarket shelves
BEHAVIOR CHANGE - The more mature you get, the more you start to understand that the little, normal things you do and the routines you follow make a big impact over time. Leave the water running while you’re brushing your teeth, and you’re wasting up to 200 gallons of water each month. Bike to work every day, and you’re cutting down on household emissions by at least 6 percent while lessening vehicular pollution by about .97 pounds per mile.
NEW METRICS - Without a uniform, universally accepted and publicly available measurement methodology, companies large and small wanting to eradicate the pay gap are often left wondering where to start.
MARKETING AND COMMS - A digital initiative bringing to life real stories about real people in the Bangladeshi garment industry is proving a game-changer in the country in its first year of launch. “Made in Equality” is a website and Facebook page illustrating garment workers’ life experiences in their own words. The simple format of an individual’s image, presented alongside their quotes, is proving moving and powerful.
MARKETING AND COMMS - In celebration of World Water Day, brewer Stella Artois and National Geographic have joined forces to create Our Dream of Water, a documentary by Crystal Moselle spotlighting the effects of the global water crisis. The film, which was commissioned by Stella Artois, will premiere on National Geographic on March 22nd at 6:00 p.m. EST/PST. Our Dream of Water is an extension of the brewer’s Buy a Lady a Drink campaign, an ongoing partnership with Water.org.
PRESS RELEASE - This post was orginially published October 13, 2016 on Net Impact's Blog in advance of the 2016 Net Impact Conferece. By Cecily Joseph, VP Corporate Responsibility and Chief Diversity Officer and Ruha Devanesan, Manager, Global Diversity and Inclusion, Symantec.
PRODUCT, SERVICE & DESIGN INNOVATION - Every day, women in developing countries spend a combined 200 million hours collecting clean water for their families. To raise awareness of this issue as part of the global water crisis and to help provide solutions, Belgian beer maker Stella Artois has launched its first global social impact campaign, “Buy a Lady a Drink.” With the support of Water.org and its co-founders Matt Damon and Gary White, “Buy a Lady a Drink” aims to help put a stop to these water-collecting journeys. The campaign formally launched on Friday at the Sundance Film Festival, of which Stella Artois is an annual sponsor.