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Hasbro Ranks #2 in 2015 “100 Best Corporate Citizens List”
Hasbro Ranks #2 in 2015 “100 Best Corporate Citizens List”

PRESS RELEASE - Pawtucket, R.I., April 20, 2015 -- Hasbro, Inc. (NASDAQ: HAS) announced today that it has been named as the second most transparent and responsible company in the U.S., according to the 100 Best Corporate Citizens List for 2015.This is the second time that Hasbro has ranked in the Top 10 and the fourth consecutive year that the Company has ranked in the Top 25.The Company ranked #2 this year, rising 20 spots, in recognition of its stellar performance in seven key areas: environment, climate change, employee relations, human rights, governance, finance, and philanthropy.

How Well do You Know Your Device?
How Well do You Know Your Device?

PRESS RELEASE - By: Christopher Hall, AVP- Product Marketing, AT&T Mobility

If We’re Going to Push Forward, It’s Time to Embrace Awkwardness
If We’re Going to Push Forward, It’s Time to Embrace Awkwardness

MARKETING AND COMMS - From economists to politicians, from consumers to scientists, plenty of people agree that the current approach of many businesses is not sustainable.We’ve talked about the sheer obviousness of this point, as have many other thinkers and doers working on this challenge. But when it comes to discussing this with people responsible for key decisions within these companies, it is frankly a bit awkward. Even for consultants like us who are engaged specifically to talk about this stuff, it doesn’t always feel okay to come right out and say it.

General Mills Makes ‘Significant Progress’ Toward Sustainable Palm Oil Goals
General Mills Makes ‘Significant Progress’ Toward Sustainable Palm Oil Goals

NEW METRICS - General Mills made “significant progress” in 2014 toward its commitment to sustainably source 100 percent of its 10 priority ingredients by 2020, according to the company’s annual Global Responsibility Report.It is furthest along towards the goal of sustainably sourcing 100 percent of two raw materials: palm oil (83 percent) and fiber packaging (99 percent).The 10 ingredients represent more than 50 percent of the company’s annual raw material purchases and cover a broad range of raw materials including oats, wheat, corn, dairy, fiber packaging, cocoa, vanilla, palm oil, sugar cane and sugar beets.

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REI Delivers Record Returns for Outdoor Community
REI Delivers Record Returns for Outdoor Community

PRESS RELEASE - $2.2 billion in sales; $168 million for members; $8 million for outdoor accessToday, leading outdoor retailer REI announced that it is sharing more than ever with the outdoor community through its annual dividend, returning $168 million to its members1. In 2014, 945,000 new members joined the co-op, taking active membership to a high of 5.5 million. The co-op reported record annual revenues of $2.2 billion, a 9.9 percent increase from 2013.

EILEEN FISHER Says 'No Excuses' in Drive Towards 100% Sustainability by 2020
EILEEN FISHER Says 'No Excuses' in Drive Towards 100% Sustainability by 2020

PRODUCT, SERVICE & DESIGN INNOVATION - International fashion brand EILEEN FISHER has announced its new Vision2020 campaign, detailing the strides it plans to take in the next five years to attain 100 percent sustainability in its practices.

Unilever Achieves Zero Waste Across Distribution Centers in North America
Unilever Achieves Zero Waste Across Distribution Centers in North America

WASTE NOT - Unilever North America announced on Tuesday it has achieved 100 percent zero waste to landfill (ZLF) at all dedicated distribution centers in North America.To achieve ZLF, the company has adopted the four ‘R’ approach — firstly reducing waste at source then reusing, recovering or recycling any non-hazardous waste that remains. It has meant reconsidering every single material that is consumed in a factory and distribution center — from reusing packing materials from supplier deliveries to food waste from staff cafeterias.

JetBlue's New Mentoring Program Helping Small, Responsible Food Companies Get Off the Ground
JetBlue's New Mentoring Program Helping Small, Responsible Food Companies Get Off the Ground

PRODUCT, SERVICE & DESIGN INNOVATION - JetBlue Airways recently launched its first business mentoring program, called BlueBud (buddies + budding new companies), which will offer small and startup responsible food companies an opportunity to get their businesses off the ground (pun intended) and their products onboard commercial aircraft.BlueBud offers mentorship to small food companies that are creating unique and novel concepts, helping them to connect with a diverse group of customers and maintain responsible practices. Participants will get special access to JetBlue's business leaders, who will offer participants access to the airline's unique product development culture, as well as valuable industry insights.

SolarCity and DIRECTV Make Solar Power More Accessible and Affordable to Homeowners Across the Country
SolarCity and DIRECTV Make Solar Power More Accessible and Affordable to Homeowners Across the Country

PRESS RELEASE - Companies announce first-of-its-kind program at DIRECTV facility, launch special deal for solar customers this weekLONG BEACH, Calif.

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Brands: Why Should It Be Up to Walmart to Tell Us If You Are Sustainable?
Brands: Why Should It Be Up to Walmart to Tell Us If You Are Sustainable?

PRODUCT, SERVICE & DESIGN INNOVATION - Walmart recently launched its Sustainability Leaders online shop. While I commend the company’s efforts over the past six years to elevate sustainability as an important attribute of products and their manufacturers, I feel that this launch is a bit misplaced. I am sure that it will be successful in terms of awareness and conversions, and I hope that the intent is genuine, but should Walmart even be the creator of the index? How about an independent organization such as the B Lab? How about the brands themselves?

United Airlines Recognized For Innovation and Leadership at Bio Business Awards 2015
United Airlines Recognized For Innovation and Leadership at Bio Business Awards 2015

PRESS RELEASE - In 2013, United Airlines executed a definitive purchase agreement with AltAir Fuels for cost-competitive, sustainable, advanced biofuels at commercial scale, representing a historic milestone for aviation. With United's strategic partnership, AltAir Fuels retrofitted part of an existing petroleum refinery to become a 30 million gallon, advanced biofuel refinery near Los Angeles, California.

Dunkin’ Donuts No Longer Dunked in Chemicals
Dunkin’ Donuts No Longer Dunked in Chemicals

CHEMISTRY, MATERIALS & PACKAGING - Dunkin’ Brands, Dunkin’ Donuts’ parent company, has agreed to remove titanium dioxide, a whitening agent that is a common source of nanomaterials, from all powdered sugar used to make the company’s donuts. As a result of this progress, the advocacy group As You Sow has withdrawn a shareholder proposal asking Dunkin’ to assess and reduce the risks of using nanomaterials in its food products.

Sustainability Context: The Elephant Is the Room
Sustainability Context: The Elephant Is the Room

THE NEXT ECONOMY - “How far you can go without destroying from within what you are trying to defend from without?”Dwight D. EisenhowerThere is much more to be said on the issues of context-related sustainability, Planetary Boundaries and the multiple capitals approach than is included below. We intend to evolve and publish some further ideas on the challenges and opportunities of measuring and locating absolute sustainability in the context of the planet’s limits in further blogs in 2015 (and perhaps beyond).

Unilever Partnering with Greenredeem to Increase Recycling Rates for a Good Cause
Unilever Partnering with Greenredeem to Increase Recycling Rates for a Good Cause

MARKETING AND COMMS - Unilever UK and Greenredeem, which rewards people for everyday conscious actions (similar to the UK equivalent of Recyclebank), have announced a partnership aimed at increasing recycling rates and other small, positive actions in our everyday lives to live more sustainably.

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'Soft Sustainability': How Brands Are Successfully Communicating Their Efforts by Steering Clear of the 'S' Word
'Soft Sustainability': How Brands Are Successfully Communicating Their Efforts by Steering Clear of the 'S' Word

PRODUCT, SERVICE & DESIGN INNOVATION - Back in the late 1980s, Harvard professor Joseph Nye coined the term “soft power” to describe the US’s ability to influence the world through the marketing power of its global consumer brands and Hollywood’s razzle dazzle rather than the US military’s big stick.Today, as companies begin to shape a narrative that makes sense to the public, Nye’s language could well be applied to sustainability.Welcome to the era of Soft Sustainability.The term could be used to describe the approach of some of the world’s biggest companies as they seek to communicate their own sustainability work while also providing their consumers and greater community a roadmap to sustainable living.

Spread the Love – and the Panic About Climate Change – with Grist's Rather Disconcerting Valentines
Spread the Love – and the Panic About Climate Change – with Grist's Rather Disconcerting Valentines

MARKETING AND COMMS - True to their snarky form, our friends at Grist have created a series of Valentine’s Day greetings designed to show your loved ones how much you care — both about them and the damage we’ve done to the planet.As Amelia Bates and Katie Herzog explain:

Unilever Achieves Zero Waste to Landfill Across Global Factory Network, Creating €200M in Savings, Hundreds of Jobs
Unilever Achieves Zero Waste to Landfill Across Global Factory Network, Creating €200M in Savings, Hundreds of Jobs

THE NEXT ECONOMY - Consumer goods giant Unilever today announced it has achieved a key sustainability target of sending zero non-hazardous* waste to landfill from its global factory network. The company says the milestone not only represents a significant step towards its ambition to double its size while reducing its environmental impact, the effort has eliminated more than €200m in costs and created hundreds of jobs – once again proving the business case for sweeping sustainability initiatives.

L’Oréal, Avery Dennison Collaborating to Reduce Environmental Impact of Labels
L’Oréal, Avery Dennison Collaborating to Reduce Environmental Impact of Labels

CHEMISTRY, MATERIALS & PACKAGING - L’Oréal Americas and Avery Dennison have joined forces to identify and reduce the environmental impacts of packaging labels throughout the entire label lifecycle.The collaboration has already produced a comprehensive Avery Dennison Greenprint™ assessment showing how thinner label materials can reduce environmental impacts. Avery Dennison Greenprint, a screening lifecycle tool launched in 2010, is the first of its kind in the label industry.

Honeywell Scales Up Production of Low-GHG Propellant, Insulating Agent and Refrigerant
Honeywell Scales Up Production of Low-GHG Propellant, Insulating Agent and Refrigerant

CHEMISTRY, MATERIALS & PACKAGING - Honeywell has announced that it has started full-scale commercial production of a low-global-warming-potential (GWP) material used as an aerosol propellant, insulating agent and refrigerant.The diversified technology and manufacturing company says the material, known by the industry designation HFO-1234ze and marketed by Honeywell under its Solstice® line of low-global-warming materials, is being produced at the Honeywell Fluorine Products facility in Baton Rouge, La.

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Hershey Exceeds Sustainable Cocoa Goals in 2014, Sets New Targets
Hershey Exceeds Sustainable Cocoa Goals in 2014, Sets New Targets

SUPPLY CHAIN - The Hershey Company has announced that 30 percent of its globally sourced cocoa was independently certified and verified in 2014—this reflects an accelerated pace for achieving its goal of sourcing 100 percent of its cocoa supply from certified and sustainable cocoa farms by 2020.The announcement follows the company’s 2013 achievement of sourcing 18 percent certified cocoa globally, nearly double its original goal of 10 percent for the first year of its 2020 commitment.Following this accelerated progress, Hershey also announced a new target to source at least 50 percent certified cocoa by the end of 2015, reaching its 2016 goal of 40 and 50 percent one year ahead of schedule.

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