Stories About Brands Taking Stands
Found 560 stories. Page 9 of 28.
Nestlé, Coca-Cola Among 60 Orgs Stepping Up to Address Pressures on UK Water
COLLABORATION - Over 60 organizations including businesses such as Nestlé, Coca-Cola and M&S have signed a Catchment Management Declaration agreeing to step up action to address the increasing pressures to UK water through improved catchment management.
P&G’s Marc Pritchard: The 5 Business Paradigms That Need Shifting
WALKING THE TALK - In recent conversation with Marc Pritchard, Chief Brand Officer at P&G, we spent our time talking about shifting out from old paradigms and models, to create new frameworks for building brands and advancing sustainability. Here are Pritchard’s top five paradigms to shift:
Pride Month at HEINEKEN USA: We Like You Just the Way You Are
WALKING THE TALK - Cool and stylish workspaces, advanced benefits and other perks are among the many ways that employers stand out as a great place to work. Yet there’s another perk that is just as important, if not more so: an open culture. According to a recent Glassdoor survey, culture and values are the biggest predictor of employee satisfaction.
Hilton Targets Plastics, Science-Based Targets in Journey to Halve Impacts by 2030
WASTE NOT - Like many large companies, Hilton has been steadily improving its sustainability performance one step at a time.
AT&T Commits to Minimize Waste
PRESS RELEASE - As part of our commitment to create a better, more environmentally sustainable world, we’ve set a goal to achieve “zero waste” at 100 AT&T facilities – including our AT&T* Global Headquarters in Dallas – by the end of 2020. Our program will start this year and will include strategies to reduce waste and increase recycling and composting, with a goal of diverting 90% or more of our waste from landfills.¹
Shaw Industries Further Reduces Carbon Footprint with Combined Heat & Power Plant at South Carolina Carpet Fiber Facility
PRESS RELEASE - Shaw Industries Group, Inc. (Shaw) has completed the construction of a cogeneration Combined Heat & Power (CHP) plant at its Columbia, S.C. fiber production facility. The CHP, which began operating in May 2018, will reduce the plant’s annual greenhouse gas emissions by an estimated 26,000 metric tonnes; that’s an impact equal to removing almost 5,500 passenger vehicles from the road each year. This is the latest in ongoing investments Shaw is making to minimize its environmental footprint. The company recently announced it has achieved carbon neutrality in its commercial carpet manufacturing operations. Companywide, Shaw has made significant investments to help reduce its energy and greenhouse gas impact.
HP-Powered Girl Rising Creative Challenge Seeks Stories of Girl Power, Action for Gender Parity
MARKETING AND COMMS - Are you or someone you know helping create a gender equal world? Individuals are being invited to share stories of initiatives big and small in the form of video, audio, essays and artwork as submissions to the Girl Rising Creative Challenge, Powered by HP.
Why Max Burgers Remains One Step Ahead in the Fight Against Climate Change
WALKING THE TALK - It’s hard to believe that a fast-food burger chain would actively set a target to reduce red meat consumption by its customers. After all, that generous meat patty smacked in the middle of two fresh buns is the reason why such restaurants exist, right? But Sweden’s beloved Max Burgers is doing just that, and sales across its 120 stores have never been better.
Trending: The North Face, Tetra Pak, Seventh Gen Continue Chipping Away at Plastic Waste
WASTE NOT - Awareness of our plastic waste problem continues to grow, prompting campaigns and corporate action around the world.
How Is Your Brand Redesigning the Good Life This World Environment Day?
THE NEXT ECONOMY - Ahead of Earth Day last month, over one million people took to social media urging corporations to "break free" from single-use plastics. And from the fashion to the auto industry – and everywhere in between – innovations are taking root to increase our use of sustainable materials. To continue the momentum created by Earth Day, this year’s World Environment Day (June 5) is also focused on plastic pollution.
Trending: New EMF Collaborative, G-Star RAW, Parsons Students Latest to ‘Make Fashion Circular’
THE NEXT ECONOMY - The Ellen MacArthur Foundation (EMF) has launched a new industry collaborative to build on the vision outlined in its New Textiles Economy report.
New Tech Platform Makes Sustainability ‘Common Objective’ for Fashion Companies
SUPPLY CHAIN - A new digital platform aims to make sustainable business decisions easier for the fashion industry. By matching actors along the supply chain and providing data-driven, solutions-focused information, Common Objective (CO) hopes to improve the day-to-day practices of textiles and clothing companies around the world.
Trending: Global Beauty Industry Joins Forces to Drive Sustainability in Products, Packaging
COLLABORATION - Collaborative efforts are advancing sustainability in the beauty industry. FIrst, supported by contributions from major brands and retailers, Forum for the Future and The Sustainability Consortium (TSC) have produced a draft assessment tool for evaluating the sustainability of beauty and personal care products, with the goal of simplifying and aligning the wide array of product assessment criteria in use today.
Q&A: How Clif Bar Is Cultivating the Dual Power of Purpose and Play
WALKING THE TALK - In April of 2000, Clif Bar owner and founder Gary Erickson turned down a $120 million offer to buy Clif Bar & Company. Instead of taking it easy the rest of his life, Erickson decided to keep Clif Bar private and pursue a unique business model known as the Five Aspirations: Sustaining Its Business, Brands, People, Community and the Planet.
Unilever's Sustainable Living Brands Delivered 70% of Turnover Growth in 2017
BUSINESS CASE - Unilever has today revealed its fourth consecutive year of growth for its ‘sustainable living’ brands, which delivered 70 percent of its turnover growth and grew 46 percent faster (a slightly slower rate than last year, when it was over 50 percent). than the rest of the business. The company says all of its brands are working to reduce their environmental footprint and increase their positive social impact; the ‘sustainable living’ brands are those that are furthest ahead on the journey.
Partnering for Good: Impacts from a Transformational 10-Year Partnership
COLLABORATION - “Coming together is a beginning, staying together is progress, and working together is success.” ~ Henry Ford Environmental and social issues are increasingly affecting the viability of business — and the communities and environments in which they operate. A proven way to address these issues is through partnerships in which businesses and non-profits collaborate for mutual benefit and create solutions to societal challenges. Faced with these sizable issues, it can be hard to know where to start — and to determine where the greatest value lies. Taking a page from lean innovation, start with a pilot project, to test and scale what works.
Member Spotlight: Danielle Azoulay at L’Oréal, shares what motivates her to keep driving positive change at the largest beauty company in the world
MEMBER SPOTLIGHT - Danielle Azoulay (@ecodanielle), head of CSR and sustainability at L'Oréal, spoke with us recently about the projects she’s most excited about right now and how she stays inspired to drive positive change for the business, including the ability to measure environmental and social impacts for all L'Oréal products. Keep reading to learn how writing a letter to the President and other experiences at young age inspired Danielle’s work in sustainability and how she wants to work with other members to lift the entire consumer packaged goods industry together.
People Aren’t Saving the Planet. Corporations Are.
WALKING THE TALK - It’s official. Sustainability is mainstream. You probably already knew that. What you may not know is that Americans aren’t really changing their personal behaviors. They’re changing their buying behaviors. And that gives brands a new way to win in the marketplace. Here’s what we’re seeing in our ongoing polling of Americans to understand their attitudes and behaviors related to the environment: One of our most recent surveys finds that 88 percent of Americans believe the average person should be taking concrete steps to reduce environmental impact, and nearly 80 percent feel a sense of personal responsibility to change daily purchase habits and practices to positively impact the environment.
How LG Is Teaching Teens the Science, Skills to ‘Experience Happiness’
BEHAVIOR CHANGE - One in four children are affected by anxiety disorders, putting our next generation of leaders and innovators at higher risk to perform poorly in school, miss out on important social experiences and engage in substance abuse.