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Trending: Industry Continues to Arm Itself in War on Plastic Waste
Trending: Industry Continues to Arm Itself in War on Plastic Waste

WASTE NOT - A new accelerator from the US Plastics Pact aims to catalyze broader adoption of reusable and refillable packaging options, while an upskilling program from rePurpose Global aims to help sustainability leaders more effectively tackle plastic pollution.

‘Rivers Are Life’ Highlights Local River-Restoration Efforts with Potential for Global Impact
‘Rivers Are Life’ Highlights Local River-Restoration Efforts with Potential for Global Impact

FROM PURPOSE TO ACTION: BUILDING A SUSTAINABLE FUTURE TOGETHER - The platform highlights and connects individuals who are enacting river-beneficial solutions in their own communities. These 'River Heroes' represent efforts that start on a local scale but create ripple effects that expand beyond.

Study Finds Social Cost of Carbon More Than Triple the Current Federal Estimate
Study Finds Social Cost of Carbon More Than Triple the Current Federal Estimate

NEW METRICS - A multi-year study of the social cost of carbon, a critical input for climate policy analysis, finds that every additional ton of CO2 emitted into the atmosphere costs society $185 — far higher than the current federal estimate of $51 per ton.

Northwestern Researchers Uncover Simple Method for Destroying ‘Forever Chemicals’
Northwestern Researchers Uncover Simple Method for Destroying ‘Forever Chemicals’

CHEMISTRY, MATERIALS & PACKAGING - New study pinpoints Achilles’ heel for major PFAS classes — persistent chemicals linked to a host of adverse health effects — which causes the compounds to fall apart into benign products.

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New Research Highlights the Importance of Evolving Wildlife Tourism Policies
New Research Highlights the Importance of Evolving Wildlife Tourism Policies

WALKING THE TALK - Recent findings and the popularity of wildlife tourism show that tour operators should have an animal welfare policy in place alongside other social responsibility protocols that should evolve as new information becomes available. Travel companies needing to develop or update such a policy can begin with the tips below.

About You, Yoox Net-a-Porter, Zalando Partner on Climate Action Platform for Fashion Brands
About You, Yoox Net-a-Porter, Zalando Partner on Climate Action Platform for Fashion Brands

SUPPLY CHAIN - In a unique industry collaboration, the three online retailers are launching a bespoke learning platform to support their brand partners in setting science-based emissions-reduction targets.

How Stayfree and UNICEF Have Helped 1.7M Indian Girls Break Taboos Around Feminine Health
How Stayfree and UNICEF Have Helped 1.7M Indian Girls Break Taboos Around Feminine Health

OUR HEALTHY LIVES MISSION - Cultural taboos, and lack of information and access to sanitary napkins, mean that menstruation still limits the lives of women and girls in many places. Stayfree and UNICEF developed a series of social and behavior-change initiatives to improve resources and understanding among girls, families and society.

Google, UN Partner to Fight Misinformation on Climate Change
Google, UN Partner to Fight Misinformation on Climate Change

MARKETING AND COMMS - For Google, the search features are part of a larger push to build products and tools that empower people to better understand and limit their personal environmental impact — and highlights verified sources of climate data in 12 languages.

New Campaign Aims to Teach Cannabis Users Benefits of Regenerative Farming
New Campaign Aims to Teach Cannabis Users Benefits of Regenerative Farming

MARKETING AND COMMS - While the herb is heralded as a natural solution for pain, anxiety and other ailments, conventional growing practices across the industry are far from earth friendly.

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Conquering the Grass Ceiling: Female Farmers Feeding America and the World
Conquering the Grass Ceiling: Female Farmers Feeding America and the World

SUPPLY CHAIN - As we celebrate Women’s History Month, it seems only fitting to focus on the women working to feed our country. From raising dairy and beef cows to vegetables and other crops — women are slowly becoming the face of the next generation of US farmers.

Green Science Policy Institute: Engaging Across Sectors to Drive Meaningful Change
Green Science Policy Institute: Engaging Across Sectors to Drive Meaningful Change

CHEMISTRY, MATERIALS & PACKAGING - The Institute’s work includes education and cross-sector partnerships to reduce harmful chemicals in products. We spoke with Senior Scientist Tom Bruton, PhD to learn more about the organization’s history, cross-sector collaborative efforts and focus in the midst of a global pandemic.

There’s an Opportunity for Purpose Leadership in the Metaverse Gold Rush
There’s an Opportunity for Purpose Leadership in the Metaverse Gold Rush

THE NEXT ECONOMY - Companies getting into the gold rush of the metaverse can, like many before them in burgeoning industries, put profit first with little thought to the implications on society. Rarely have we been able to proactively factor in brand purpose and ESG planning into the early stages of an industry; and we have the unique opportunity to get it right this time around.

Super Bowl Ads Cost $6.5M This Year – What If Brands Used That Money for Good?
Super Bowl Ads Cost $6.5M This Year – What If Brands Used That Money for Good?

MARKETING AND COMMS - Advertising is a critical element for business success; and successful businesses are better positioned to give back to society. But we believe the societal impact of $6.5M can do far more to authentically connect stakeholders with brands than a half-minute of airtime.

Meet the Company Deconstructing Food Products to Reconstruct a More Resilient Food System
Meet the Company Deconstructing Food Products to Reconstruct a More Resilient Food System

PRODUCT, SERVICE & DESIGN INNOVATION - Journey Foods is on a mission to transform our food system, one product at a time. Its database of over 17B data points on millions of food products and ingredients is helping companies optimize the complete lifecycle of products, from ideation to market.

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Rural Studio Immersion Program Enriching Students, Reviving West Alabama’s Black Belt
Rural Studio Immersion Program Enriching Students, Reviving West Alabama’s Black Belt

PRODUCT, SERVICE & DESIGN INNOVATION - At Auburn University’s architectural-training program, “housing is health.” Associate Director Rusty Smith asserts: “As architects, we have a professional responsibility. It's not only an ethical or moral responsibility; it's a professional responsibility, as well, to act when we see people in crisis.”

NYC’s New Battery Playscape Combines Education with Climate-Resilient Design
NYC’s New Battery Playscape Combines Education with Climate-Resilient Design

PRODUCT, SERVICE & DESIGN INNOVATION - A global exemplar for playgrounds located in flood-zone communities, Playscape features five distinct ecology zones, each fostering cultural and environmental awareness through sustainable, biodiverse and water-conscious design.

Parsons’ Healthy Materials Lab and Library Offers Resources for Designers, Architects, Students
Parsons’ Healthy Materials Lab and Library Offers Resources for Designers, Architects, Students

PRODUCT, SERVICE & DESIGN INNOVATION - Shaw’s Tim Conway recently spoke with the Lab's director, Alison Mears, about how it is raising awareness about building material ingredients and educating the next generation of designers and architects.

Reimagining Canada’s Economy: Putting Purpose Before Profit Will Ultimately Net the Highest Returns
Reimagining Canada’s Economy: Putting Purpose Before Profit Will Ultimately Net the Highest Returns

THE NEXT ECONOMY - In Canada’s first-ever Purpose in Business Week, business, government and thought leaders are creating a Roadmap to accelerate the purpose economy and mainstream social purpose in business that will require cross-sector engagement and collaboration across six critical levers.

The Engagement Imperative: How Organizations Can Align with Their Communities’ Needs
The Engagement Imperative: How Organizations Can Align with Their Communities’ Needs

WALKING THE TALK - How can organizations best align their core business activities with community wellbeing? That was the topic of a recent Sustainable Brands webinar hosted by EVERFI and featuring insights from AT&T, EcoRise and Hershey.

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OPLN: Experiential Learning for the Win (or, How to Really Turn the Tide on Global Plastic Pollution)
OPLN: Experiential Learning for the Win (or, How to Really Turn the Tide on Global Plastic Pollution)

COLLABORATION - 2019’s Ocean Plastics Leadership Summit transformed not only its host organization and its 165 participants — it catalyzed action around plastic waste at an unprecedented scale. We caught up with Ocean Plastic Leadership Network founder Dave Ford to learn more.

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