NEW METRICS -
At SB’21 San Diego, veterans from sales, marketing, certification, design, finance, agriculture and more agreed: While there’s no checklist for regeneration, a focus on interconnectivity, holistic approaches and actionable goals will lead to measurable ripple effects.
NEW METRICS -
While ESG frameworks such as MSCI and Sustainalytics help investors spot and manage risks, the Brand Transformation Roadmap also helps companies account for social or environmental value and brand leadership — all are needed for a holistic sustainability strategy.
SUPPLY CHAIN -
Companies with a significant land footprint must act now to eliminate deforestation and conversion. If they don’t, the business risks are long-lasting, with emissions from deforestation remaining on balance sheets for the next 20 years.
FINANCE & INVESTMENT -
Every product (P) has an impact on the consumer and society. Yet it appears that what all ESG ratings fail to do is evaluate the impact on the positive and negative externalities of a company’s P. While ESG looks at operational aspects of a business, P is the part that ESG seemingly forgot.
MARKETING AND COMMS -
A rise in stakeholder interest, especially investors, in greater alignment between sustainability and financial transparency has spurred companies to more clearly communicate their purpose and how it creates long-term value across all their communication channels.