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Stories About Meaningful Connections

Found 87 stories. Page 1 of 5.

How to Find Your Authentic Corporate Purpose
How to Find Your Authentic Corporate Purpose

BUSINESS CASE - Your company’s purpose will not be found by commissioning a white paper or creating a complicated strategy document. It will emerge organically from an honest interrogation of what you’re truly about, what your people are about, and what feels easy to stand behind.

What the Coronavirus Outbreak Reveals About the Current Corporate Response to Human Rights
What the Coronavirus Outbreak Reveals About the Current Corporate Response to Human Rights

ORGANIZATIONAL CHANGE - While the epidemic has shined a light on examples of a positive, collective response; it has also exposed an ongoing failure by corporations to put people first, and profit second.

B2B Companies Facing ‘Paradox’ When It Comes to Implementing Purpose
B2B Companies Facing ‘Paradox’ When It Comes to Implementing Purpose

ORGANIZATIONAL CHANGE - New report finds 86% of B2B organizations recognizing business case for purpose; but not yet realizing significant impacts for growth via culture, operations, societal engagement.

From CSR to Social Purpose in the New ‘Roaring Twenties’
From CSR to Social Purpose in the New ‘Roaring Twenties’

ORGANIZATIONAL CHANGE - In the 1920s, people didn’t pay attention to the problems brought on by market excess — and that decade begat the Great Depression. Today, truly modern companies are showing the way to a different kind of decade.

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Q&A: What Makes a Great Place to Work?
Q&A: What Makes a Great Place to Work?

ORGANIZATIONAL CHANGE - Marcus Erb, VP of Data Science & Innovation at Great Place to Work, and his team carry out research that helps businesses create workplaces in which all employees feel valued and trusted. Here, Erb explains how being a great place to work benefits both employees and their organizations.

Growing Coalition of Companies Reignites Efforts to Get US Voters to the Polls in November
Growing Coalition of Companies Reignites Efforts to Get US Voters to the Polls in November

BEHAVIOR CHANGE - Time to Vote is reigniting its 2018 efforts, building on its past results and working to engage even more employers in the lead-up to the all-too-critical 2020 election — and it’s looking for more businesses to join the cause.

Powering Inclusive Growth from the Ground Up
Powering Inclusive Growth from the Ground Up

FINANCE & INVESTMENT - As the digital age ushers in a ‘new generation of inequalities’ around information, technology and education, the private sector must play a pivotal role in connecting people to the resources and networks they need to get by and get ahead in a changing economy.

The 3 Pillars of a Conscious Organisation
The 3 Pillars of a Conscious Organisation

ORGANIZATIONAL CHANGE - A conscious organisation accepts that there are limits to profit and that it should not be the priority. This change is about future-proofing your organisation. It’s not an ‘if’ question — it’s ‘when.’

How the World’s Best Workplaces™ Keep Employees Happy
How the World’s Best Workplaces™ Keep Employees Happy

ORGANIZATIONAL CHANGE - 3.4M employees across 90 countries told us at Great Place to Work how they experience their workplaces. In this pool, we found that while there are common threads that make a workplace great, there are 4 factors seem to define the best experiences by region.

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Leading-Edge Stakeholder-Engagement Metrics Reshaping Companies’ Definitions, Benchmarks for Success
Leading-Edge Stakeholder-Engagement Metrics Reshaping Companies’ Definitions, Benchmarks for Success

NEW METRICS - On day 1 of New Metrics ’19, representatives from corporates, nonprofits and more explored new ways to quantify the impacts of various forms of stakeholder engagement — from communities to consumers to employees.

New Partnership Aims to Improve Hygiene, Nutrition in Indian Children
New Partnership Aims to Improve Hygiene, Nutrition in Indian Children

BEHAVIOR CHANGE - The collaboration between Unilever-Lifebuoy and The Power of Nutrition aims to reach mothers and expectant mothers in rural India via mobile app, to reduce infant mortality and boost overall health through handwashing.

Purpose at Work: How to Engage Consumers to Do Good at Scale
Purpose at Work: How to Engage Consumers to Do Good at Scale

BEHAVIOR CHANGE - Consumers want to help brands shape their culture and impact. To ignite impact-driven consumer engagement you must build awareness, create a foundation for action, and inspire consumers to join you.

3 Ways Your Company Can Answer the Business Roundtable’s Call to Support Communities
3 Ways Your Company Can Answer the Business Roundtable’s Call to Support Communities

LEADERSHIP - Last month, 181 CEOs in the Business Roundtable (BRT) agreed to new principles for how corporations should act. But how can we develop policies, strategies and programs that really do “support the communities in which we work,” as the principles state?

#BrandsforGood on Mission to Bring ‘Good Life’ to Life for Consumers
#BrandsforGood on Mission to Bring ‘Good Life’ to Life for Consumers

LEADERSHIP - When SB’s Corporate Member group agreed they hadn’t cracked the nut as to how to create that elusive “pull factor” toward more conscious consumer habits and purchasing behaviors, the Brands for Good collaboratory was born.

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Q&A: ‘Tree Equity’ as a Driver of Climate-Resilient Cities, Communities
Q&A: ‘Tree Equity’ as a Driver of Climate-Resilient Cities, Communities

THE NEXT ECONOMY - In the face of rapidly evolving global challenges and opportunities, American Forests is leveraging 144 years of history, alongside cutting-edge science and (literally) groundbreaking ideas, to catalyze the urban forestry movement.

Enhance Detroit’s Green Space, and Your Wellbeing, at the Same Time
Enhance Detroit’s Green Space, and Your Wellbeing, at the Same Time

COLLABORATION - Timberland is inviting the community and attendees of SB’19 Detroit to pull on their boots and get their hands dirty on Monday, June 3, as we work to enhance the Lincoln Street Art Park, an outdoor community learning space created by local nonprofit Green Living Science.

Storytelling for Sustainability: How Opening Up Can Open a Whole New Frontier
Storytelling for Sustainability: How Opening Up Can Open a Whole New Frontier

MARKETING AND COMMS - Our community has made tremendous strides in building a better world, but if we leverage the combined power of people and data to build a better narrative, we can open up a whole new era of possibilities. We’ve got to put some soul in sustainability.

5 Cultural Shifts Brands Should Adapt to in 2019
5 Cultural Shifts Brands Should Adapt to in 2019

MARKETING AND COMMS - 2018 marked some pretty major cultural changes, and that’s going to have effects on brand identity development.

Mastercard, Doconomy Launch the Future of Sustainable Payments
Mastercard, Doconomy Launch the Future of Sustainable Payments

FINANCE & INVESTMENT - DO is a free, easy-to-use mobile banking service that lets users track, understand and reduce their CO2 footprints through carbon offsetting.

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No More Band-Aids: We Need a Radical New Plan, Report Warns
No More Band-Aids: We Need a Radical New Plan, Report Warns

WALKING THE TALK - Rising nationalism and global migration among seven trends impacting future of sustainability, according to a new report from Forum for the Future.

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