MARKETING AND COMMS -
Building on her efforts in the White House with her Let's Move! initiative, Mrs. Obama is guiding PLEZi Nutrition’s mission to be a model for how food and beverage brands can support the health of our younger generations.
THE NEXT ECONOMY -
Four key trends are converging this year to create a permanent shift toward sustainability across industries — with implications for tech innovation, the planet and companies that have yet to start their sustainability transformation.
MARKETING AND COMMS -
Shaw spoke with 'Metropolis' Editor-in-Chief Avinash Rajagopal about how to best tackle the complexity of sustainability, and how the design industry is adopting a more interconnected perspective on the subject.
MARKETING AND COMMS -
Oatly is offering free ad space to a big dairy brand that shares the same impact data that Oatly did to receive its climate certification.
PRODUCT, SERVICE & DESIGN INNOVATION -
The Foundation invites businesses to discover startups through its Circular Startup Index to help accelerate innovation that facilitates transition to a circular economy.
FINANCE & INVESTMENT -
The ELC Charitable Foundation’s work supports programs at the intersection of environmental sustainability and social impact, including investments in communities around the ELC supply chain.
MARKETING AND COMMS -
Many marketing professionals feel they need to be braver and clearer in their sustainability communications to avoid greenwashing; but over a third don’t feel they have the capacity or knowledge to do so.
MARKETING AND COMMS -
Despite growing corporate efforts to drive sustainable change and climate action, there’s an underlying issue: a lack of consumer trust towards companies’ claims on this front.
BEHAVIOR CHANGE -
Tide and WWF believe the new insights gathered from their work together on laundry are applicable for all brands seeking to partner with consumers to reduce environmental impacts.
ORGANIZATIONAL CHANGE -
While it may be tempting to take a ‘wait and see’ approach, more and more companies are developing their own solutions to mitigate this gap internally. Here are four such strategies.
PRODUCT, SERVICE & DESIGN INNOVATION -
Coachtopia was co-created with a community of fashion enthusiasts, creatives, entrepreneurs, activists and more. Coach says it’s a platform for change in which Gen Z can help create the fashion future they want to see.
PRODUCT, SERVICE & DESIGN INNOVATION -
Kids will care for the planet long after the adults in the boardroom are gone. Involving them in sustainability and climate initiatives through tourism now is a natural gateway to positively shaping the future.
ORGANIZATIONAL CHANGE -
Whether you’re looking at this from a business case or human case perspective, it’s on us to shift the narrative around second-chance hiring and give people a fresh start and an honest chance at economic mobility.
WASTE NOT -
Astral’s 'This Round's for the House' initiative is part of the Adobe Brick Project — its ongoing upcycling program to build homes and brighten communities in Jalisco.
WALKING THE TALK -
In 'Working to Restore,' writer Esha Chhabra highlights 30 companies around the world that embody a truly regenerative approach to business.
ORGANIZATIONAL CHANGE -
The organization provides paid, on-site job training for weavers, 100% healthcare coverage and opportunities to engage in re:loom’s operations while creating upcycled housewares and accessories.
MARKETING AND COMMS -
Localism is here to stay; and brands will increasingly be expected to understand what that means, so that they can make positive contributions to communities everywhere.
COLLABORATION -
The year-long partnership with four young influencers will explore actionable ways to implement feedback within PUMA’s business and sustainability strategies, while using the voices’ platforms to communicate PUMA’s efforts
transparently and authentically.
ORGANIZATIONAL CHANGE -
Every organisation should be able to identify what a sustainable version of itself looks like, who is needed to run and support that, and where there are needs for new skills and roles within it.
CHEMISTRY, MATERIALS & PACKAGING -
rePurpose Global helps Thrive Market achieve plastic neutrality for its own-brand products, while The Body Shop expands its refillable offerings in the US.