Stories About Natural Resources

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Exploring Laundry Habits in Brazil, India and the UK: How Cultural Insights Can Guide Consumer Product Use
Exploring Laundry Habits in Brazil, India and the UK: How Cultural Insights Can Guide Consumer Product Use

BEHAVIOR CHANGE - As businesses and brands reach out to influence consumers’ interactions with products at home, they’re missing a trick by not learning from different cultural contexts. This article shares the findings from pioneering user-centred research into laundry behaviours in Brazil, India and the UK, and offers seven guidelines for creating household products that encourage sustainable behaviours during the use phase.Household laundry behaviours in India, Brazil and the UKThe in-depth, user-centred research focused on 19 middle-income households in Loughborough, UK; Bangalore, India; and Curitiba, Brazil. In-context interviews, observation, household tours and laundry diaries were used as a tool to understand the laundry process.

2013 ESPYs Achieve Zero Waste to Landfill, Carbon Neutrality for Fifth Year Running
2013 ESPYs Achieve Zero Waste to Landfill, Carbon Neutrality for Fifth Year Running

WASTE NOT - ESPN has announced that its annual awards show, the ESPYs, will be carbon neutral and achieve zero waste-to-landfill for the fifth and sixth consecutive years, respectively.To achieve carbon neutrality, the sports network says it will apply energy conservation strategies to minimize the use of fossil fuels and prevent pollution. After reducing energy consumption wherever possible through special applications, the remaining greenhouse gas emissions will be mitigated through carbon offsets.Some carbon reduction strategies include:· Solar power to be used on red carpet, press center, golf course.· Multi-passenger vehicles instead of individual limos to reduce vehicle miles driven.· Hybrid and flex fuel vehicles used for other transfers.

Obama's Climate Plan Latest in Series of Public-Private Actions to Advance REDD+
Obama's Climate Plan Latest in Series of Public-Private Actions to Advance REDD+

LEADERSHIP - President Obama’s National Climate Action Plan, released on June 25th, calls for strong action to protect remaining tropical forests through a commitment to lead international initiatives in Reducing Emissions from Deforestation and forest Degradation (REDD+).But Obama is not the first to acknowledge the vital role that forests play in climate change mitigation and adaptation. Nor is he the only one currently calling for urgent action on tropical forest conservation.

Coca-Cola and WWF Expand Global Partnership, Announce New Environmental Goals
Coca-Cola and WWF Expand Global Partnership, Announce New Environmental Goals

COLLABORATION - Coca-Cola has announced a new set of environmental goals, including returning 100 percent of the water from its manufacturing facilities back to the environment at a level that supports aquatic life by 2020.Coca-Cola says it is extending its nearly decade-long partnership with World Wildlife Fund (WWF) to achieve these new conservation and performance targets, promoting the integration of nature’s value into decision-making processes and convening influential partners to help solve shared global environmental challenges.Under the renewed and expanded partnership, Coca-Cola and WWF jointly developed new sustainability goals for the Coca-Cola system — the Company and its nearly 300 bottling partners in more than 200 countries.These goals include:

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Paper Company Rejects FSC to Dodge Inquiry About Indonesian Deforestation Practices
Paper Company Rejects FSC to Dodge Inquiry About Indonesian Deforestation Practices

SUPPLY CHAIN - Paper giant Asia Pacific Resources International Limited (APRIL) has withdrawn from the Forest Stewardship Council (FSC), which Greenpeace, the Rainforest Action Network (RAN) and WWF claim is an attempt to dodge an independent inquiry into the paper company’s deforestation practices in Indonesia.Prior to APRIL’s withdrawal, the three environmental organizations lodged a complaint that the company was in violation of FSC’s Policy for Association through its continued large-scale conversion of natural forests in Indonesia to plantations, including the destruction of high conservation value (HCV) forests. The organizations also claim the company has persistent social conflicts in its operations.

Retailers, Manufacturers Launching Consumer Water Efficiency Label for Bathroom Products
Retailers, Manufacturers Launching Consumer Water Efficiency Label for Bathroom Products

MARKETING AND COMMS - A group of leading DIY retailers, builders’ merchants and manufacturers in the UK – including Argos, B&Q, Chandlers’ Building Supplies, Homebase, Travis Perkins, Saint Gobain, Wolseley UK and Southern Water — are joining forces to launch a voluntary labelling scheme to help consumers identify the water efficiency of bathroom fittings such as taps, showers, toilets and baths, according to the Waste and Resources Action Programme (WRAP).

New Multi-Stakeholder Council To Accelerate Sustainable Purchasing Launching in July
New Multi-Stakeholder Council To Accelerate Sustainable Purchasing Launching in July

SUPPLY CHAIN - A group of leaders from government, industry, academia, standards organizations and NGOs are joining forces to solve the biggest obstacle to sustainable institutional purchasing: a lack of standardization in how sustainable purchasing is defined, guided, measured and rewarded.The Sustainable Purchasing Leadership Council will launch with a free, live webcast from Washington, DC on July 23 at 1pm EST.

Celtic Renewables Proving That Whisky Can Actually Help You Drive
Celtic Renewables Proving That Whisky Can Actually Help You Drive

WASTE NOT - Edinburgh-based start-up Celtic Renewables is turning waste matter from whisky production into a “next-generation biofuel” — biobutanol. The whisky distillation process is tremendously wasteful; only ten percent of what comes from a distillery is consumed. The majority of the by-products — known as draff (a residue of grains: barley, rye, wheat and sometimes corn) and pot ale (residue leftover in casks) — are generally discarded, wasting a valuable resource and affecting the distillery’s bottom line. If the new process proves effective, using this renewed resource could result in a $90 million dollar value for the biofuel industry.

Asia Pulp and Paper Reports Latest on No Deforestation Policy in Third 'Vision 2020' Update
Asia Pulp and Paper Reports Latest on No Deforestation Policy in Third 'Vision 2020' Update

SUPPLY CHAIN - Asia Pulp and Paper (APP), which ended natural forest clearance in its supply chain after pressure from nearly 100 of its customers earlier this year, has released the latest update in its "Vision 2020" plan that provides further insight into its new Forest Conservation Policy (FCP). Through the new policy, natural forest will be identified through High Conservation Value (HCV) and High Carbon Stock (HCS) assessments currently underway across all APP land concessions in Indonesia.

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Former EPA Chief Lisa Jackson To Lead Apple’s Environmental Efforts
Former EPA Chief Lisa Jackson To Lead Apple’s Environmental Efforts

LEADERSHIP - Apple CEO Tim Cook announced at the D: All Things Digital conference this weekthat he has hired former Environmental Protection Agency (EPA) Chief Lisa Jackson to head up the technology company’s environmental activities.

Whole Foods, Safeway, Trader Joe's Top Greenpeace's Newest Seafood Sustainability Scorecard
Whole Foods, Safeway, Trader Joe's Top Greenpeace's Newest Seafood Sustainability Scorecard

MARKETING AND COMMS - Greenpeace today released its 2013 Carting Away the Oceans (CATO) report, which evaluates and ranks supermarkets on their sustainable seafood policies.

PulpWorks Set To Revolutionize Blister Packaging, Rid the World of PVC
PulpWorks Set To Revolutionize Blister Packaging, Rid the World of PVC

CHEMISTRY, MATERIALS & PACKAGING - PulpWorks, based in San Rafael, CA, designs and manufactures sustainable packaging, molded from 100% post-consumer waste paper, for the consumer packaged goods (CPG) industry. The company has created a compostable and biodegradable alternative to toxic and harmful plastic (PVC) blister packaging.

The Two Deficits, Part Three: The Root of the Conflict
The Two Deficits, Part Three: The Root of the Conflict

MARKETING AND COMMS - This is the third in a series of posts that comprise Future 500 founder Bill Shireman's insightful essay, The Two Deficits, from the book Towards a New Agenda for America:

How Plastics Packaging Can Exemplify Sustainability
How Plastics Packaging Can Exemplify Sustainability

CHEMISTRY, MATERIALS & PACKAGING - The rapid adoption of plastics in innumerable applications over the years stems from their overall benefits versus other materials; in particular, their reliability, ease of manufacturing, lighter weight and affordability.

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GE Introduces New Membrane To Purify Tough-to-Treat Water
GE Introduces New Membrane To Purify Tough-to-Treat Water

CHEMISTRY, MATERIALS & PACKAGING - GE has developed a new membrane to purify tough-to-treat water such as wastewater from industrial processes that can reduce time between cleanings by as much as 50 percent.

BASF receives European Water Stewardship certificate
BASF receives European Water Stewardship certificate

PRESS RELEASE - BASF receives European Water Stewardship certificate -- First chemical site with certification for sustainable water management -- BASF has ambitious water goals

GreenBlue Launches Guidelines for Sustainable Paper Products
GreenBlue Launches Guidelines for Sustainable Paper Products

SUPPLY CHAIN - Non-profit design and strategy group GreenBlue has released a set of guidelines aimed at protecting forests by taking a holistic approach to the life cycle management of paper products.

Dell Opens Eco-Learning Center at Headquarters Campus to Celebrate Earth Day
Dell Opens Eco-Learning Center at Headquarters Campus to Celebrate Earth Day

PRESS RELEASE - •Facility will serve Dell team members, promote sustainable gardening and teach healthy eating •Dell uses tools on Causes.com to ask people to join company in taking action for the planet; campaign could plant up to 30,000 trees with The Conservation Fund

BASF Sponsors Seattle Mariners’ Second Annual Waste Reduction Program
BASF Sponsors Seattle Mariners’ Second Annual Waste Reduction Program

WASTE NOT - BASF has teamed up with the Seattle Mariners for the second season of Sustainable Saturdays at Safeco Field, which aims to divert ballpark waste from the landfill.

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Clariant Introduces Score Cards To Promote Water, Energy Conservation in Textile Manufacturing
Clariant Introduces Score Cards To Promote Water, Energy Conservation in Textile Manufacturing

CHEMISTRY, MATERIALS & PACKAGING - Swiss chemical company Clariant has released a series of score cards to demonstrate the percentage savings in water and energy consumption, chemical usage, time, GHG emissions and Biological/Chemical Oxygen Demand (BOD/COD) ratio attainable with its technology compared to conventional methods.The company says its One Way sustainability toolbox offers textile mills, manufacturers, brands and retailers facts and measurements to help them select products and processes with both ecology and economy in mind.

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