Walking the Talk

These companies have moved beyond pledges and are making good on their commitments to pursuing a purpose beyond profit.

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#BusinessCase: REI Proves Values-First Approach Leads to Longevity

News Deeply, in partnership with Sustainable Brands, has produced a series of profiles looking at how brands are tackling some of the world’s biggest challenges. The goal is to examine trends and gather insights from a new wave of corporate citizenship – in an era when the private sector is increasingly expected to play a positive role in improving our lives and societies. This is the 10th article in the series.

The Body Shop Progresses on Renewables, Traceability, Fossil-Fuel-Free Packaging

A year after launching its ambitious Enrich, Not Exploit CSR strategy, The Body Shop has released its 2016 sustainability report, highlighting the progress it has made on its packaging, renewable energy and supply chain footprint goals.

Volvo Shifts Gears, Says 'Sayonara' to Internal Combustion Engines

2019 is slated to be a big year for Swedish automaker Volvo, which has announced that in two years’ time, it will no longer produce vehicles that only have internal combustion engines. Between 2019 and 2021, Volvo will launch five fully electric cars, three of which will be Volvo models and two of which will be high performance electrified cars from Polestar, the company’s performance car arm.

Food Is a Human Right, Not a Commodity

Food is not a business like others. Food is not a commodity; it is not a consumer good - It is far more important. It is a human right, so defined by the United Nations. Food is part of each of us. Our food tells a point of view on the world, a meaning in life. But we have lost this meaning.

As Coca-Cola, IBM Kick CO2 to the Curb, UK Private Sector Lags Behind

While tech heavy-hitter IBM and beverage giant Coca-Cola rev up efforts to kick climate change to the curb, the UK private sector continues to lag behind in cutting CO2 emissions. IBM has ticked two major to-dos off of its sustainability checklist. Set in February 2015 and assigned by the American Business Act on Climate Change Pledge, the company exceeded both commitments four years ahead of schedule.

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Dell Exceeds 2020 Goal of Using 50M Pounds of Recycled Materials in Products

First articulated in 2013, Dell’s Legacy of Good Plan builds on the idea that technology should be a driver of human progress, unlocking opportunities for health, happiness and prosperity. Now in its fourth year, Dell has introduced an update to the plan that recognizes key CSR achievements for the company following its merger with EMC. 2020 Legacy of Good outlines Dell’s long-term commitment to society, team members and the environment and reveals considerable progress on the tech company’s 2020 goals.

Harris Poll: Consumers Split on Companies' Social Responsibility Motivations

Long gone are the days when acting in a socially responsible manner was optional. Consumers now demand it and expectations are shifting to include how companies can create social value for stakeholders across the value chain. The annual Harris Poll Reputation Quotient, which quantifies reputation ratings for the 100 most visible companies in the U.S., as perceived by the general public, provides a glimpse at how companies are stacking up in the changing corporate reputation landscape. In its latest study, U.S.

Together Towards Zero: Carlsberg Commits to Decarbonise Its Breweries by 2030

Carlsberg Group has pledged to eliminate carbon emissions and halve water usage at its breweries worldwide by 2030, as part of a new sustainability drive, launched today. The beer maker also intends to switch to 100 percent renewable electricity for its breweries by 2022, as one of several intermediate goals.

Unilever: Reconnecting with Nature to Build Better Food Systems

The Farm to Fork Disconnect Nowhere is the disconnect between people and planet more evident than in our broken food system. For the vast majority of human history, people lived in rural communities shaped by the natural environment. The ebb and flow of seasons, the right amount of rainfall and its impact on the all-important harvest, dominated lives and livelihoods. But today, over half the world’s population lives in an urban dwelling and by 2050 this is predicted to increase to 70 percent. With the rise of sprawling mega cities comes obesity and its related health problems; with a shrinking and aging rural population comes poverty and malnutrition; in the meantime, the gap between the farm and our forks grows ever wider.

HPE Becomes First IT Company to Set Science-Based Targets for Supply Chain

To meet the growing demand for connectivity while managing emissions throughout the value chain, Hewlett Packard Enterprise (HPE) has launched the world’s first comprehensive supply chain management program based on climate science. The initiative will provide suppliers with the tools they need to develop a customized plan to reduce emissions and drive a global standard for supplier greenhouse gas engagement and reduction.

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SB'17 Detroit Highlights, Day 2: Consumer Preferences, Unintended Consequences and 'Leading with Delicious'

Day two of SB'17 Detroit picked up the momentum from day one and ran with it. ... Transforming Consumption Norms Around Food By Hope Freedman

SB’17 Detroit Highlights, Day 1: Redefining the Good Life with Courage, Reinvention and Pashon

We jump-started an incredibly action-packed week here at SB'17 Detroit with powerful plenaries from thought leaders, researchers and on-the-ground change-makers working to Redefine the Good Life in Detroit and beyond. Pashon Murray Welcomes SB‘17 to America’s Comeback City By Nithin Coca

Ant Financial Harnesses Blockchain Technology to Finance Solutions for Global Sustainability Challenges

Alipay parent company Ant Financial Services Group has released its first-ever Corporate Social Responsibility Report and committed to leveraging the company’s technology, partners and employees to tackle issues such as climate change, inequality and poverty. The report includes the company’s progress update on Ant Forest, the in-app carbon tracking and tree planting initiative in Alipay, and Ant Love, its philanthropic platform.

Sustainable Living Products Continue to Drive Unilever's Growth

Six years after launching its Sustainable Living Plan, Unilever’s efforts to deliver brands and products with purpose and sustainability at their core are finally paying off.

Trending: Cutting-Edge Textile Policies Set New Bar for Apparel Industry

A more sustainable apparel industry is on the horizon thanks to continued efforts by industry leaders to develop innovative textile policies that value natural resources.

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Dannon Builds a Healthier Future with Revamped Product Portfolio

The food industry is undergoing a major shift, with companies responding to growing consumer demand for transparency and products that put health and sustainability first. A new announcement from The Dannon Company provides yet another example of how brands are taking action and tapping into public-private partnerships to stay on par with the changing landscape.

Authenticity: The Key to Winning with Purpose (Or, What Brands Can Learn from Nike)

Increasingly brands are turning to purpose as they realise that traditional marketing approaches are less and less effective among today’s consumers. Globally, 60 percent think that branded content is just clutter (Meaningful Brands 2017, Havas Media). Faced with seemingly endless product proliferation, they are choosing brands that offer more than just functional or emotional benefits. Instead, they are searching for a value proposition that makes a meaningful and authentic contribution to their lives and broader society. Consumers are seeking brands that demonstrate a purpose that contributes to the creation of a better world.

Virginie Helias: How P&G Is Helping to ‘Redefine the Good Life’

It’s already been a busy year for Procter & Gamble – full of new milestones, goals and partnerships aimed at continuing to improve its products and operations along the entire value chain. We caught up with P&G’s VP of Global Sustainability, Virginie Helias, ahead of her upcoming keynote at SB’17 Detroit, to hear the latest on the company’s progress on its multifaceted sustainability agenda.

IOI Pledges to Clean Up Supply Chain One Year after RSPO Suspension

A year after being suspended from the Roundtable on Sustainable Palm Oil (RSPO) and dropped by companies such as Unilever, Mars, Incorporated, Nestlé and Kellogg for clearing peatlands in Kalimantan, Indonesia, Malaysian palm oil producer IOI Group has announced plans to eliminate deforestation and exploitation throughout its supply chain.

From Commitment to Action: Progressing Past the CSR Plateau

Corporate social responsibility is stuck. When it emerged on the scene 20 years ago, businesses and other stakeholders had high expectations for what a focus on CSR could deliver. But the reality is that neither business nor society are on track to enable nine billion people to live well within the boundaries of the planet by 2050 - let alone 2030. There’s a lot at stake: Unless business collectively steps up to contribute substantively to embracing and achieving the Sustainable Development Goals, many business models will be at risk.

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