President, FutureCast & Author — The Purpose Advantage: How to Unlock New Ways of Doing Business
Author: The Purpose Advantage: How to Unlock New Ways of Doing Business
As a professional speaker, Jeff has keynoted more than 500 events all over the world, to audiences from board meetings to thousands. His talks focus on how youth culture impacts sales and profit growth across generations, from Gen Z to Baby Boomers. His message is both fun and functional.
Jeff helps his consulting clients – including Amazon, Dairy Queen, Wingstop, and Gallo – leverage consumer trends, technology and innovation. He is the co-author of three youth marketing books, dozens of research reports, and hundreds of Forbes columns.
Jeff has been interviewed for a TIME magazine cover story on millennials with kids, and by hundreds of other publications. His research is widely used by major brands, and has been cited by Forrester.
Jeff is an active board member for Three Dog Bakery, a premium pet treat brand, and Tickets For Less, an online ticket broker. He holds an economics degree with an emphasis in marketing from The Wharton School at the University of Pennsylvania and attended The London School of Economics.