Diversity & Inclusion

This month, we’ll highlight the ways organizations across all sectors are working to make their organizational structure more representative of our population at large.

A New Era for Movement Brands: 6 Lessons from the Women’s March

MARKETING AND COMMS - January’s Women’s March was one of the biggest global movements of recent years. An estimated 5 million people marched in 17 different countries to show their support for basic human rights — freedom, equality, justice and personal security - which are increasingly under threat across different areas of people’s lives.

#BusinessCase: Championing Female Role Models Across the Cocoa Value Chain

SUPPLY CHAIN - International Women's Day (March 08) is asking each and every citizen to #BeBoldForChange to help forge a better working world - a more inclusive, gender-equal world. Here, Taco Terheijden, Director of Cocoa Sustainability at Cargill Cocoa & Chocolate, reflects on why a thriving cocoa sector is predicated on successful female role models.

P&G Pushes for Gender Equality in New #WeSeeEqual Campaign

MARKETING AND COMMS - Ahead of International Women’s Day on March 8th, Proctor & Gamble has launched a new campaign dubbed We See Equal along with an ad spot highlighting its latest gender equality initiative.

Deloitte Seeking to Increase Board Diversity by Highlighting the Lack of It

ORGANIZATIONAL CHANGE - Can new information incite change? Deloitte is hoping so. The firm is focusing on diversity in corporate boardrooms, with the intent of helping executives understand just how important it is to include women and minorities in the boardroom picture. As part of the Alliance for Board Diversity, one of Deloitte’s aims is to increase board diversity to 40 percent representation from women and minorities, combined, by 2020. At the current rate, it looks like that won’t happen until 2026.

CVS Health Announces Support of Women’s Heart Health with $10 Million Commitment to Go Red For Women

PRESS RELEASE - CVS Health (NYSE: CVS), the nation's largest pharmacy innovation company, announced a major commitment in support of women’s heart health. As a new national sponsor of the American Heart Association’s Go Red For Women® movement, CVS Health has pledged to raise a minimum of $10 million over the next three years to support life-saving cardiovascular research and education. Helena Foulkes, President of CVS Pharmacy, has also been named as the inaugural National Chair for Go Red For Women, an annual campaign designed to raise awareness of heart disease and stroke as the number one killer of women and to empower women to take charge of their heart health.

Boy Scouts of America Opens Its Doors to Transgender Boys

LEADERSHIP - The Boy Scouts of America (BSA) made history on Monday, announcing that it will begin accepting members based not on the gender listed on their birth certificates, but by the gender indicated on their application. The new policy, which is effective immediately, opens the door for transgender boys to join both the Cub Scouts and Boy Scouts programs. With communities and state laws interpreting gender identity differently, BSA felt the practice of determining eligibility based on an individual’s birth certificate — which they have done for more than a century — was no longer sufficient.

Nestlé in the U.S. Announces Veteran Career Support Partnerships with Hiring Our Heroes and The Mission Continues

PRESS RELEASE - Nestlé is expanding its commitment to U.S. veterans under its Project Opportunity initiative, with two new partnerships aimed at offering career support and workforce transition services to current and former members of the U.S. military. Nestlé’s partnership with Hiring Our Heroes, an initiative of the U.S. Chamber of Commerce Foundation aimed at helping veterans and their families find employment, kicked off today at a veterans-only job fair at the Quicken Loans arena in Cleveland, Ohio.

Sealed Air Named Goodwill 2016 Power Partner

PRESS RELEASE - Goodwill Industries of Southeastern Wisconsin has named Sealed Air their 2016 Power Partner. This prestigious award was established to recognize organizations that provide ongoing and sizeable work opportunities for people with disabilities or disadvantages. “There is a shared belief in the Power of Work,” said Jackie Hallberg, president and CEO, Goodwill Industries. “The work our Power Partner companies provide improves the lives of countless individuals by creating an opportunity for people to learn, earn a paycheck and develop a sense of purpose and self-worth.”

21CF and Pepsico Award $200,000 Scholarships to Women in Stem as Part of ‘The Search for Hidden Figures’ Contest

PRESS RELEASE - 21st Century Fox and PepsiCo, in partnership with the New York Academy of Sciences (NYAS), have named Yuna Shin from Bothell, Washington, and Joy Bualamwini from Cambridge, Massachusetts, as the two grand prize winners of “The Search for Hidden Figures,” a contest awarding scholarships to young women pursuing careers in science, technology, engineering and math (STEM).

GM Partners with Girls Who Code to Empower Future Technology and Engineering Leaders

PRESS RELEASE - The gender gap in technology and engineering is getting worse, despite the increased demand for STEM-related jobs. GM and the national nonprofit Girls Who Code (GWC) today announced a partnership to inspire and empower thousands of U.S. middle and high school girls to become future leaders in these fields.

How Framing Sustainability as Strength Can Help Win Male Audiences

MARKETING AND COMMS - Are traditional gender norms of “manliness” slowing the advancement of the sustainable economy? Turns out, they might, according to new research in the Journal of Consumer Research. But while prior research attributes this gender gap in sustainable consumption to personality differences between the sexes, the new study proposes that it may also stem partially from a prevalent association between "green" behavior and femininity, and a corresponding stereotype — held by both men and women — that sustainable consumers are more feminine.

The UPS Foundation To Award More Than $ 7.4 Million To Promote Diversity & Inclusion In Communities Around The World

PRESS RELEASE - Focus on Inclusive Communities, Economic Empowerment, Higher Education and Mentorship

Love Has No Labels continues to extend the message of diversity through brand partners

PRESS RELEASE - Love Has No Labels, the Ad Council's iconic campaign promoting diversity and inclusion, is extending its message through new brand partners and activations throughout the month of June, including a presence at the New York City Pride Parade and Pride Festival on June 26, to celebrate LGBT Pride Month. The Ad Council leads an unprecedented group of iconic brands in this integrated campaign to further acceptance of all communities. Founding campaign brand partners, The Coca-Cola Company, PepsiCo, P&G, Unilever and State Farm®, will be joined by new partners Bank of America, Wells Fargo, and Johnson & Johnson in advancing the reach and impact of the campaign during Pride and throughout the year.

5 Global Companies Join Forces to Fight Migrant Worker Exploitation, Challenge Others to Do the Same

LEADERSHIP - The Coca-Cola Company, HP Inc., Hewlett Packard Enterprise, IKEA and Unilever today in London launched the Leadership Group for Responsible Recruitment, a collaboration focused on promoting ethical recruitment and combating the exploitation of migrant workers in global supply chains across industries. The five founding companies have committed to the “Employer Pays Principle,” which states that no worker should pay for a job - the costs of recruitment should be borne not by the worker but by the employer.

New UN Campaign Enlists Women in Boardrooms to Speak Up About Climate Issues

ORGANIZATIONAL CHANGE - A new UN-backed initiative is enlisting the help of female execs across the world to bring climate change concerns into boardrooms.

Focus on Women in Communication, STEM, Finance ‘the Biggest Bang for the Buck’

PRODUCT, SERVICE & DESIGN INNOVATION - Building on the inspiration and energy from day one, day two of the International Women’s Day Forum kicked off with a panel on The Power of Communication and Perception. Beth Colleton, SVP of CSR at NBC Universal, posed the question: “We reach 97 percent of all people in any given month. But how do we get people to care?”

From Curator to Catalyst: Target Raises the Bar for Inclusion in Made to Matter Collection

PRODUCT, SERVICE & DESIGN INNOVATION - Made to Matter — Handpicked by Target just got an upgrade: Since its inception in 2014, Target has built strong partnerships with purpose-driven brands in the wellness space to make natural, organic and sustainable products more accessible. The retail giant just announced that it has raised its standards for inclusion in the collection this year. Each brand must now meet one or more new criteria:

Barbie Breaks Out of Blonde, Blue-Eyed Box with Range of New Shapes, Sizes, Skin Tones

PRODUCT, SERVICE & DESIGN INNOVATION - “It’s kind of cool to have people look different,” a young girl says, with two dolls in her hands. One is blonde and blue-eyed, the other has darker tones – and both are Barbie.In a bold move from Mattel, Barbie will now be available in 7 different skin tones and 22 eye colors. The most startling change, though, is that she will also have 4 body types: original, petite, tall, and curvy.

Johnson & Johnson Partners with Leading Universities to Advance Women’s Education in Science, Technology, Engineering, Math, Manufacturing and Design (STEM2D)

PRESS RELEASE - Johnson & Johnson (NYSE:JNJ) today announced it has entered into 10 partnerships around the world to help increase the number of undergraduate women enrolling in and declaring majors in the fields of Science, Technology, Engineering, Math, Manufacturing and Design (STEM2D).

MGM Resorts International Issues Annual Corporate Social Responsibility Report

PRESS RELEASE - Report chronicles the company's gains in Diversity, Philanthropy and Sustainability among employees and communities  Las Vegas, Sept. 8, 2015 – MGM Resorts International (NYSE: MGM) employee volunteers build a house from the ground-up, and hand over the keys to an elated single mother and her children. Tens of millions of dollars are spent conducting business with minority- and women-owned enterprises, supporting the company’s strategic objectives and commitment to diversity. MGM Resorts and NRG Renew partner to install one of the nation’s largest rooftop solar arrays at Mandalay Bay Resort and Casino, stretching a massive 20 acres. 

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