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Narrative Matters

Narrative Matters

Narrative Matters works with companies, NGOs, media agencies and publishers to develop storytelling strategies and produce content of all shapes and sizes.

Having been on the receiving end of stories, pitches and badly-written and thought-out content ideas from organisations for years, Tom and his team of associates knows what works (and, crucially, what doesn't). He understands audiences and is only interested in creating content that sings to them.

Narrative Matters is tagged in 3 assets.
Slides
Quantifying Scope 3 GHG emissions to enable action

This session will provide an overview of best practices and smart shortcuts toward quantifying Scope 3 GHG emissions so as to enable adequate and timely action consistent with the demands of science-based reduction paths. Join a diverse panel of corp... View More

Video
Quantifying Scope 3 GHG emissions to enable action

This session will provide an overview of best practices and smart shortcuts toward quantifying Scope 3 GHG emissions so as to enable adequate and timely action consistent with the demands of science-based reduction paths. Join a diverse panel of corp... View More

Video
Creating Demand for New Product Categories that Involve Unfamiliar Behaviors or Experiences

As innovation for sustainability and regeneration continues to gain pace, we are increasingly seeing more-than-incremental changes in value propositions and respective value delivery. That often results in entirely new product categories which intera... View More

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October 13-16, 2025
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Thursday, December 5, 2024
Circularity by Design: How to Influence Sustainable Consumer Behaviors
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December 11-12, 2024
SB Member Network: Shifting Customer Behavior and Demand December Member Meeting
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