Expert Voices

Daniel Aronson is the founder of Valutus, which specializes in creating value through sustainability and responsibility, the creator of the Value of Values™ Model, and the author of the book The Value of Values (MIT Press, February 6, 2024). He has helped clients identify and quantify over $2 billion in sustainability-driven business value.

Daniel coined the term “submerged value” and created the first set of tools for dramatically accelerating double materiality (Materiality Science™).

He has guest lectured at Harvard Business School and MIT Sloan’s Sustainability Lab and has written or been featured in over 100 articles and publications.

Paul Shoemaker is a consultant, author, podcaster, speaker and social impact leader. He currently serves as Executive Director of Carnation Farms — a community-based hub for regenerative food and agriculture in Carnation, Washington, that educates and empowers the work of culinary, food and farming professionals.

Linley Dixon farms certified organic vegetables in Southwest Colorado. In 2018, she began the pilot program for the Real Organic Project certification program — a farmer-led, “add-on” organic certification that highlights farms that foster healthy soils, pastures livestock, and are committed to organic principles across all their agricultural enterprises — and is now Co-Director, with Vermont organic farmer Dave Chapman. Real Organic provides the transparency that is often lacking in the marketplace and educates eaters about farming practices that will provide for a healthy future.

The NYU Stern Center for Sustainable Business (CSB) was founded on the vision of a better world through better business. With applied research, such as our signature Return on Sustainability Investment (ROSI™) methodology, CSB builds frameworks to help corporate leaders and investors unlock sustainability-linked value creation. In this regular guest column, we’ll share insights from our latest research and case studies on ROSI™ in action, highlighting how companies across sectors are embedding sustainability to drive financial value. We’ll also offer commentary on the evolving sustainability landscape from the perspective of a leading academic research center.