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Concentration vs Regeneration:
The Battle for Sustainably Feeding the World

If we don’t shift our approach to growing the world’s food soon, we’ll see what happens when the scaling ‘solution’ we’ve relied on ultimately kills those same people it's meant to feed.

We all know there is massive concentration in the conventional food industry, which is not unique to food — it permeates most major industries (FAANG in the tech industry, for example). Economists can talk about the financial problems it creates; but the climate, soil and health (CSH) costs of this food-industry concentration are often ignored.

From my point of view, there are three key developments that got us here:

  1. Coming out of World War II, the production of chemicals we used to kill Nazis "had to" be repurposed. So, what did we do? We created pesticides, herbicides and fertilizers to spread on human food.

  2. Earl Butz, the Sec'y of Agriculture about 50 years ago, said it's all about farms getting BIG (or going home).

  3. What followed was a complex web of USDA subsidies in the tens of billions of dollars that incentivize the industry and behavior we have today. The downstream effects of the resulting massive shift to monoculture crops to qualify for federal subsidies have been to weaken the resilience of US agriculture.

The resulting CSH costs are rapidly degrading and disappearing topsoil, loss of massive carbon sequestration potential in our soil, and a proliferation of highly processed (sugar, artificial everything, etc) food that has led to massive public healthcare costs (none of this is a political statement on these consequences, by the way — they are just facts).

Which brings us to the growing movement around organic and regenerative agriculture: It is an "answer" to all of this, and it has an underlying economic engine. Currently, these more holistic approaches to growing food only represent roughly 1-2 percent of global agriculture; but growing momentum from brands, producers, financiers and consumers provide some hope: The global regenerative ag market accounted for US$1.31 billion in 2024 and is projected to surpass around US$5.77 billion by 2034 — representing a healthy CAGR of 15.97 percent in the next 10 years.

But in the meantime, one of the most fundamental and brutal outcomes of this current market concentration is that farmers and producers have no market power or leverage. When the US’ 'Big Four' beef packers fix prices by restricting their production, for example, they are (just like for any other crop or livestock) screwing over every farm that supplies them — and those farms have no choice. If you want a quick, evocative synopsis of all this, listen to cattleman Will Harris on Joe Rogan two years ago; and I had a recent conversation with Strategic News Service’s Future in Review podcast about why food costs so much and what to do about it. Also, check out the documentary, Kiss the Ground; and its sequel, Common Ground.

So, there is hope — but it's gonna be a hell of a fight.

Last thought: One argument you will often hear is about how these monoculture crops and CAFO livestock are needed to scale enough food to feed the world. If we had aligned the economic incentives differently, there would have been enough money to grow enough food the right way.

Regardless, if we don’t shift our approach to growing the world’s food soon, we’ll see what happens when the scaling “solution” we’ve relied on ultimately kills those same people it's meant to feed.


Contributors

Paul Shoemaker

Paul Shoemaker

Paul Shoemaker is a consultant, author, podcaster, speaker and social impact leader. He currently serves as Executive Director of Carnation Farms — a community-based hub for regenerative food and agriculture in Carnation, Washington, that educates and empowers the work of culinary, food and farming professionals.


Linley Dixon

Linley Dixon

Linley Dixon farms certified organic vegetables in Southwest Colorado. In 2018, she began the pilot program for the Real Organic Project certification program — a farmer-led, “add-on” organic certification that highlights farms that foster healthy soils, pastures livestock, and are committed to organic principles across all their agricultural enterprises — and is now Co-Director, with Vermont organic farmer Dave Chapman. Real Organic provides the transparency that is often lacking in the marketplace and educates eaters about farming practices that will provide for a healthy future.


Listen to the Real Organic Podcast

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Carnation Farms

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