REGENERATION & RESILIENCE -
Another central thread throughout SB’24 San Diego highlighted the efforts underway
by startup innovators, multinational brands and NGOs to redesign our food system
for resilience.
REGENERATION & RESILIENCE -
Study reveals climate-related concerns of residents of 10 major cities, and
provides case studies and actionable strategies for increasing urban climate
resilience.
COLLABORATION & CO-CREATION -
In keynotes on day 3 of SB’24 San Diego, major players in electronics, beauty, retail and recycling extolled the virtues of partnering with stakeholders to drive sustainability and circularity initiatives both inside and outside their companies.
SUPPLY CHAIN -
Third-party certifications help food companies such as ours meet and exceed our
clients' expectations and allow us to continually expand our knowledge,
positioning our teams as experts and leaders in the agri-food sector.
ORGANIZATIONAL GOVERNANCE -
Companies have a line-item budget for technology and other critical
business expenses. What is your line-item budget for supporting, nurturing and
growing your employees?
MARKETING & COMMUNICATIONS -
We talk a lot about the content of brand communications — but what about the other ways marketing and advertising creates social and environmental impacts? A variety of experts dove deeper at SB’24 San Diego this week.
CIRCULAR ECONOMY -
We continue to go round and round about shifting to a circular economy — discussions throughout the week at SB’24 San Diego helped provide brands much-needed clarity about the ways forward.
CIRCULAR ECONOMY -
Keynotes on day 2 of SB’24 San Diego explored how companies are putting rubber
to road to solve complex business challenges — from creating new value flows to
cracking the code to circularity and driving progress toward a zero-emission
automotive future.
REGENERATION & RESILIENCE -
Opening keynotes at SB’24 San Diego emphasized the need for interconnected action — from honoring Indigenous knowledge and leveraging complexity theory to leveraging business and technology to create resilience.
SUPPLY CHAIN -
We spoke with American Cleaning Institute president & CEO Melissa Hockstad
about its collaborative work to improve value chains for chemical feedstocks for everyday products.
CONSUMER BEHAVIOR CHANGE -
Climate-focused tour operators are learning to balance bringing travelers to
fragile destinations to learn about the effects of climate change while not
exacerbating the negative impacts of the tourism industry.
MARKETING & COMMUNICATIONS -
The public's diminishing interest in corporate activism isn't a call for businesses to
remain silent and focus solely on profits. Rather, it's a demand for
authenticity and relevance in corporate messaging.
CIRCULAR ECONOMY -
Earth Angel helps productions of all sizes reduce their footprint through
education, resource management and carbon tracking — with the goal of harnessing
the cultural influence of the entertainment industry to scale these efforts.
MARKETING & COMMUNICATIONS -
63% of consumers want brands to help educate the public about product origins
and business practices. Companies that avoid greenwashing — and demonstrate this
honesty to the public — could distinguish themselves in the eyes of potential
customers.
MARKETING & COMMUNICATIONS -
The classic marketing mix, the 4 Ps — product, price, place and promotion —
provide a good framework with which food and beverage marketing teams can insert
sustainability into the conversation. Adding a fifth P, purpose, will provide a
foundation for making a larger impact.
MARKETING & COMMUNICATIONS -
New, dynamic label features The Recycling Partnership’s Recycle Check QR code
and utilizes data from its national database to demystify recycling across the
US.
REGENERATION & RESILIENCE -
Later this month, the world’s policymakers, environmentalists and business leaders
will be in Cali, Colombia for the latest UN biodiversity conference — and
companies are being urged to broaden their sustainability horizons.
IS REGENERATIVE AG VIABLE AT SCALE? -
One can’t help but wonder how organic farming in the US would be different if we
had continued to let farmers define and protect organic through regional
certification bodies.
INNOVATION & TECHNOLOGY -
Inspired by work on lunar resource extraction, the Helios Cycle creates zero
direct emissions and uses 30% less energy than traditional methods of extracting iron — offering
transformational potential for the heavy-emitting steel industry.
CONSUMER BEHAVIOR CHANGE -
For many consumers, the primary barriers to recycling are a lack of education
and the effort required. Businesses can easily address both challenges and encourage better recycling habits.