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BarkleyOKRP

BarkleyOKRP

Barkley is an independent creative idea company who builds whole brands for modern consumers.

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Article
Colliding Work, Personal Values Underscores Need for Purpose-Led Brand Culture

Brands that empower their employees to act with them in their sustainability plan — and let their brand culture guide the creation of that plan — reap benefits. To foster a purpose-led brand culture, brands need to fuse these five elements ... ... View More

Article
Win Inside to Win Outside: Why Company Culture Is Key to Accelerating Your Sustainability Goals

Only 35% of consumers say that working for a purpose-led company is one of the ways that they engage in behaviors to improve their impact on the world. But 81% believe it’s important for their organization’s values to align to their own. We call ... View More

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