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Creatives for Climate

Creatives for Climate is tagged in 4 stories.
Free Guide Aims to Help Agencies Eliminate Greenwashing
Free Guide Aims to Help Agencies Eliminate Greenwashing

3 weeks ago - Creatives for Climate’s ‘Anti-Greenwash Guide’ is designed to help ad and communications agencies comply with the latest greenwashing laws, and principles to guide them away from misleading and unsubstantiated sustainability-related claims.

‘Secret Agents of Change’ to Take Over Cannes Lions to Root Out Greenwashing
‘Secret Agents of Change’ to Take Over Cannes Lions to Root Out Greenwashing

1 year ago - Creatives for Climate’s ‘secret agents of change’ will be prowling the festival calling on individuals, agencies and brands to tackle greenwashing at the source.

It’s Not Easy Being Green: How to Avoid the Many Shades of Greenwashing
It’s Not Easy Being Green: How to Avoid the Many Shades of Greenwashing

1 year ago - With keener public awareness and growing scrutiny of brand sustainability claims, greenwashing hasn’t gone away but become a ‘many-headed beast.’ Experts weigh in on the best way forward for brands.

Creatives for Climate Launching ‘Greenwash Watch’ to Help Radically Reskill the Communications Industry
Creatives for Climate Launching ‘Greenwash Watch’ to Help Radically Reskill the Communications Industry

2 years ago - Launching at Cannes Lions this week, the course is a response to industry professionals’ need to reskill to drive positive change at work: 40% of marketers report lacking relevant sustainability marketing qualifications, despite 76% having been involved in sustainability projects over the past five years.

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