Jed Wolf
The Future of Brand Impact and How It’s Measured
New Metrics / The new wave of conscious consumption, driven largely by millennials and Gen Z, is pushing companies to innovate around social causes. - 5 years ago
3 Ways to Measure and Mobilize Corporate Culture to Scale Purpose, Profit
Organizational Change / As Jack Welch, longtime CEO of General Electric, has said, “no company, small or large, can win over the long run without energized employees who believe in the mission and understand how to achieve it.” It follows that businesses are actively competing to attract and retain top talent. - 5 years ago
5 Reasons Why Impact Is Competitive: Insights from the World’s Top CEOs
Leadership / Corporate social and environmental responsibility has developed to a point where the world’s leading CEOs believe it is essential to their companies’ long-term business success. The movement is growing, and companies around the world are approaching social and environmental problems as opportunities to drive profit as well as progress for humanity. - 5 years ago