Laura Fruitman

Chief Marketing Officer, The Uncovery Incubator I Co-Founder, The Right To Shower

Laura Fruitman is co-founder and general manager of The Right to Shower — a personal-care brand that offers high-quality, ethically made, head-to-toe cleansers and commits 30 percent of profits to mobile shower initiatives that help people experiencing homelessness.

Laura Fruitman is tagged in 3 assets.

Video

Uncovering Unilever's Experimentation Engine Log In Required

Published on May 23, 2023

Runtime: 11:09

In her keynote presentation, Laura will tell the story of The Uncovery, which is Unilever’s Beauty and Wellness brand incubator. As The Uncovery is rooted in experimentation and innovation, the brands are able to adapt to consumer feedback and tren... View More

Slides

Uncovering Unilever's Experimentation Engine Log In Required

Published on May 23, 2023

Article

Collaboration & Co-Creation

Radical Hospitality: Inside a Cross-Sector Collaboration Delivering Life-Changing Impact

Published on November 2, 2021

About a 8 minute read

Mobile shower pioneer LavaMaeˣ and Unilever brand The Right to Shower have built a partnership that’s given more than 38,000 unhoused people dignity, hope and a fresh sense of opportunity. ... View More

Upcoming Events

October 13-16, 2025

SB'25 San Diego

US Event

More Information

March 18-19, 2025

SB'25 Tokyo Marunouchi

More Information

April 9-10, 2025

SB Member Network: Accelerating Good Growth Spring Member Meeting

Member Event

More Information

See All Events >