Hyatt Hotels Corporation recently announced a long-term commitment to help improve education and workforce readiness through a new global philanthropy program focused on literacy and career development.With a focus on literacy and career readiness, Ready to Thrive will support community organizations and programs, offering a launching point for individuals to learn and develop the critical skills needed to professionally advance. It also will build on the existing foundation of Hyatt Thrive’s four pillars, which include economic development and investment, health and wellness, environmental sustainability, and education and personal advancement.
Hyatt Launches Program to Support Global Literacy and Career Readiness
Hyatt Hotels Corporation recently announced a long-term commitment to help improve education and workforce readiness through a new global philanthropy program focused on literacy and career development.
With a focus on literacy and career readiness, Ready to Thrive will support community organizations and programs, offering a launching point for individuals to learn and develop the critical skills needed to professionally advance. It also will build on the existing foundation of Hyatt Thrive’s four pillars, which include economic development and investment, health and wellness, environmental sustainability, and education and personal advancement.
The company says this commitment and philanthropy strategy is designed to increase the quality of life in local communities while building strong foundations for Hyatt’s future employees.
First-year investments will include support for global literacy initiatives and training programs in Brazil, a strategic location for Hyatt with the anticipated opening of Grand Hyatt Rio de Janeiro in 2015.
“Our focus on literacy and career development goes beyond charitable giving — it is a strategic investment of our resources to create a lasting impact for local communities and for our company,” said Mark Hoplamazian, President and Chief Executive Officer for Hyatt Hotels Corporation. “We know that a solid education is essential for economic growth, job creation and income generation, all of which are critical to creating thriving communities and to the success of our business.”
Ready to Thrive is already well underway with several investments, Hyatt says. Earlier this year, the company teamed up with We Give Books and Room to Read during its Global Month of Community Service to donate 35,000 books across the globe. To date, Hyatt says it has donated more than 50,000 books to children in need.
Hyatt also has made a two-year, $750,000 commitment to career training and development programs in Rio de Janeiro. Working with AlfaSol and Associação Projeto Roda Viva, the company says it will focus on the development and professional training of low-income youth who live in the same community where the new Grand Hyatt Rio de Janeiro will be completed in 2015.
Last year, Hyatt joined two dozen other hospitality companies, in collaboration with the International Tourism Partnership and the World Travel & Tourism Council to launch a methodology to calculate and communicate the carbon footprint of hotel stays and meetings in a consistent and transparent way.
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Mike Hower
Founder & Principal Consultant, Hower Impact
Mike Hower is the founder of Hower Impact — a boutique consultancy delivering best-in-class strategic communication advisory and support for corporate sustainability, ESG and climate tech.
Published Jun 18, 2013 2am EDT / 11pm PDT / 7am BST / 8am CEST