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Press Release
Sustana Fiber Joins New Consortium to Promote Global Recycling in Self-Adhesive Label Industry “CELAB:
Toward a Circular Economy for Labels”

Sustana Fiber is pleased to announce that it has joined companies from around the world in the creation of a new Consortium, CELAB: Toward a Circular Economy for Labels.

De Pere, WI - Sustana Fiber is pleased to announce that it has joined companies from around the world in the creation of a new Consortium, CELAB: Toward a Circular Economy for Labels. CELAB - Circular Economy for Labels - is an industry initiative, founded by companies in the self-adhesive label industry to create greater circularity for its products by enhancing and promoting matrix and release liner recycling around the world.

In forming CELAB, Sustana Fiber joins other leading companies in the self-adhesive label industry to facilitate collaboration at a global level, foster regional initiatives and find and encourage the universal adoption of industry best practices.

Read the full release here.

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Join us as representatives from Petco, Sustana and our Brands for Good team explore the latest insights into customer preferences, behaviors and reactions to sustainability-centric value propositions — at SB'21 San Diego, October 18-21.

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