Following the release of data compiled for its Q2 CSR report, outdoor lifestyle brand Timberland shared that the company has met and exceeded its 2015 goal to reduce greenhouse gas (GHG) emissions. This achievement is a part of the company's commitment to innovate and operate in an accountable and responsible manner in terms of its products, the outdoors and communities around the world. Timberland reports the company has reduced GHG emissions by 53 percent, exceeding its target of 50 percent for 2015.
Following the release of data compiled for its Q2 CSR report, outdoor lifestyle brand Timberland shared that the company has met and exceeded its 2015 goal to reduce greenhouse gas (GHG) emissions. This achievement is a part of the company's commitment to innovate and operate in an accountable and responsible manner in terms of its products, the outdoors and communities around the world. Timberland reports the company has reduced GHG emissions by 53 percent, exceeding its target of 50 percent for 2015.
“At Timberland, sustainable business presents an opportunity for leadership,” said Colleen Vien, Timberland’s director of sustainability. “Our performance in reducing GHG emissions exceeds leading business practices as defined by Ceres, and we hope this serves an example within the industry of the progress that can be made through a business-wide commitment to sustainability.”
Timberland achieved this goal in the face of global expansion as the brand opened new stores and worked to strengthen its international presence. To meet this goal, the company strategically focused its efforts to increase its investments in renewable energy, and also worked to reduce its employee air travel by six percent. In addition, since 2006 the brand’s Stratham, NH headquarters and several European sites are now procuring 100 percent of their electricity needs directly and/or indirectly from renewable sources.
In instances where Timberland is unable to use renewable energy onsite, the brand invests in renewable energy development by way of renewable energy credits. Due to these efforts, Timberland exceeded its goal of 30 percent renewable energy by 2015 by nearly doubling its procured renewable energy in just one year. The brand surpassed its target and reached renewable energy development of 32 percent, with renewable energy credits contributing a 17 percent increase from 2014 alone.
Aligning Value Management and Regenerative Practices
Join us as Regenovate co-founders Chris Grantham and Adam Lusby lead an interactive workshop on how to rethink value in the context of regenerative innovation by linking value to the dividends and resilience that come to an organisation from enhancing system health — Thurs, May 9, at Brand-Led Culture Change.
Moving forward, Timberland aims to reduce its energy use by 10 percent and increase its support of renewable energy to 50 percent by 2020. To learn more about Timberland’s sustainability, visit the company's responsibility website, or learn more about VF Corporation’s efforts to reduce GHG emissions here: http://www.vfc.com/powerful-platforms/sustainability
Published Nov 9, 2016 1pm EST / 10am PST / 6pm GMT / 7pm CET
Sustainable Brands Staff