SAN DIEGO -- As the first event organizer in North America to achieve conformity to the ISO 20121 Standard, environmental consulting firm Three Squares Inc. will deploy a comprehensive event sustainability management system for this year’s Sustainable Brands® Conference taking place June 3-6, 2013 in San Diego, California.
The Sustainable Brands® Conference has emerged as the leading professional event focused on highlighting corporate sustainability efforts and often features new product launches, press announcements and presentations by companies like Coca-Cola, Unilever, and Johnson & Johnson who wish to showcase their environmental efforts. Marking the inaugural year for ISO 20121 conformity, the 2013 Sustainable Brands® Conference is well positioned to serve as an impactful advocate for environmentally responsible event planning.
“Sustainable Brands® has been committed to reducing and managing the environmental impact of our annual Sustainable Brands® Conference for years now and we are excited to be partnering with Three Squares Inc to formalize our sustainability efforts in this way,” states Marianne Condrup, Executive Producer, Sustainable Brands®. “We are thrilled to be recognized as achieving an industry first ISO certification in accordance with leading international industry standards and we embrace the opportunity to share our learning with others in this field as they consider embarking along a similar path. We would like to thank Three Squares for their partnership and support throughout this process.”
ISO 20121 was released in 2012 as an internationally recognized sustainable event management standard requiring event organizers to identify and understand the effects that their activities have on the environment, society and the economy and assures that they have a system in place for optimal sustainability performance outcomes. To date, only a handful of events worldwide have achieved compliance with the standard. “As the premier venue for global brands to showcase their commitment to sustainable business practices, the ISO 20121 certification allows the Sustainable Brands® Conference to lead by example and close the loop in responsible environmental stewardship. We are honored and excited to serve as the Sustainability Certification Partner and guide Sustainable Brands® through this important process, ” says Jaime Nack, President, Three Squares Inc.
In order to earn ISO 20121 compliance, Three Squares Inc. will work closely with the event planning team, conference venue, and event suppliers to ensure that materials sourced for the event are held to the highest environmental standard and documentation is gathered for upload to the online certification system. The online Sustainable Event Management System (SEMS) Tool will be used to measure event compliance with the standard and audit the event activities on site. SEMS was designed to allow event planners to capture all aspects of the event planning process in an online platform and upload proof of ISO 20121 compliance in order to facilitate the auditing and certification process.
Focused on bringing sustainable business practices into the corporate arena, Three Squares Inc. is closely aligned to the overall mission of Sustainable Brands®. In addition to consulting on green event certification, Three Squares Inc. is the team behind the Corporate Sustainability Program (CSP and CSPcore), a revolutionary cloud-based employee engagement platform maximizing sustainability management and cost savings which will be released in June 2013.
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For more information about Three Squares Inc, visit: http://www.threesquaresinc.com.
For more information about Sustainable Brands®, visit: http://www.sustainablebrands.com
For more information about the SEMS Tool, visit: http://www.semstoolkit.com/?member_source=TSI
About Sustainable Brands®
Sustainable Brands® is the premier global community of brand innovators who are shaping the future of commerce worldwide. Since 2006, our mission has been to inspire, engage and equip today’s business and brand leaders to prosper for the near and long term by leading the way to a better future. Digitally published news articles and issues-focused conversation topics, internationally known conferences and regional events, a robust e-learning library and peer-to-peer membership groups all facilitate community learning and engagement throughout the year. Sustainable Brands® is hosted by Sustainable Brands Worldwide, a division of Sustainable Life Media headquartered in San Francisco, CA.
About Three Squares Inc.
Three Squares International Inc. (TSI) is a globally recognized environmental consulting firm. TSI specializes in developing comprehensive sustainability plans for corporate entities, government agencies and academic institutions. A leader in sustainable event production, TSI has reduced the environmental impact of many large-scale events, including Jon Stewart's Rally to Restore Sanity on the National Mall, the 2008 Democratic National Convention and Sustainable Meetings Conference.
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Sustainable Brands Staff
Published May 21, 2013 3pm EDT / 12pm PDT / 8pm BST / 9pm CEST