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How Mott's is taking a farmer-first approach to accelerate regenerative agriculture

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As corporations and their on-the-ground partners continue to target regenerative agriculture to advance climate efforts, a one-size-fits-all approach is not sufficient for organizations that work across supply chains that are ever-changing and complex. This session will explore Keurig Dr Pepper’s (KDP) regenerative agriculture strategy, which focuses on developing holistic, localized approaches across diverse supply chains that account for differences in cropping systems, geography, and climate. Through a case study from its Mott's brand, learn how KDP and implementation partner IPM Institute are working to tailor regenerative agriculture approaches to local contexts, the importance of implementation partners and taking a farmer-first approach, and how to apply standardized measurement to illustrate impact. Highlights will include details about Mott’s innovative native pollinator program that is meeting New York apple farmers where they are to identify and pursue win-win strategies. Learning outcomes: Learn the importance of localized approaches to regenerative agriculture programs Gain insight into how to scale impact and drive the adoption of regenerative practices Understand unique regional climate and environmental challenges

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