Companies are doing incredible work when it comes to regenerative sourcing, supplier engagement and due diligence. Yet, oftentimes, it can be challenging to reflect such work in ways that are commercially influential in both B2B customer and B2C consumer settings. In this session, Christina will share strategies on how to ensure the sustainability work you are doing within your supply chain is a) quantified b) reflected into product level assessments and c) communicated effectively to unlock differentiation and preference in the B2B market and on the B2C shelf.