FareShare is tagged in 2 stories.
9 years ago
- As awareness has grown of the reprehensible amount of food we throw away in the western world (an estimated 40 percent), efforts to combat food waste have emerged from a variety of places along the food value chain, particularly at the retail level, and primarily in Europe: Last year, French supermarket chain Intermarché led the pack with its ingenious “Inglorious Fruits and Vegetables” campaign, which aimed to prove to picky shoppers that less than perfect produce is still just as delicious and nutritious (and slightly less expensive).