Hyundai
Super Bowl’s $5.6M Question: Can Snickers Really Fix the World?
At least the game was fun to watch, because this year’s commercials make the United Nations’ sixth edition of the Global Environment Outlook report seem like interesting reading. This year, corporate America chose to laugh rather than voice an op... View More
Chemistry Supercharged – BASF and Hyundai Motor Partner for High Performance N Concept
BASF and Hyundai Motor have partnered once again to present an impressive showcase of emotion and technical substance: The concept car RN30 was created to offer pure driving pleasure on the race track for everybody and features the latest in innovati... View More
Toyota Trialling Hydrogen-Fuelled Vehicles in Australia
Toyota believes hydrogen-fuelled vehicles are more viable than electric ones — and it has brought three of its Mirai models to Australia to prove it. The Mirai is already on sale in Europe, Japan and California and uses an on-board fuel cell to con... View More
Hyundai's Controversial Ad: Communicating Sustainability the Wrong Way?
Suicide may be painless in the song but it's a theme that's causing all sorts of grief for automaker Hyundai. ... View More
