Kao creates products that enrich the lives of consumers around the world. Through its portfolio of over 20 leading brands such as Bioré, John Frieda, and Molton Brown, Kao is part of the lives of people around the world. Kao employs about 33,000 people worldwide and has 130 years of history in innovation.
Founded in Japan in 1887, Kao delivers high quality products that make life beautiful. Our mission is “Kirei – Making Life Beautiful”. The Japanese word “kirei” describes something that is beautiful and clean both inside and outside. It expresses the value that Kao desires to bring to society: products and services that care for the needs of our consumers while respecting our planet. Kao aims to become an indispensable part of society, as a company making essential contributions to the protection of all life on the planet and enabling a more beautiful life for people around the world.