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“We can’t afford any unforced errors this [election] year, so we’re playing it safe.” “It’s a hostage situation - with a small but intense minority holding America’s brands hostage.” These types of statements will sound familiar t... View More
This session will showcase a diverse range of major brands and sustainability-focused SMEs successfully using AI and landing sustainability marketing campaigns that are driving both sustainability and business performance. Not only will the session p... View More
The range of possibilities around customization and personalization of messaging–in many kinds of consumer-facing communications, including on packaging–has increased substantially in recent years. Find out what that means for the future of produ... View More