How organizations are addressing the 'G' in ESG – striking the balance of maximizing long-term growth and value while safeguarding the interests of all stakeholders
With the launch of its #OptOutside campaign in 2015, REI set a new precedent in retail, shuttering its stores on Thanksgiving and Black Friday, giving its employees a paid day off and – on a day that has come to represent consumerism at its most ex... View More
Not so long ago, there was a large disconnect between doing good and good business. While the idea of corporate social responsibility has been around since the 1960s, businesses have historically approached CSR and sustainability as a “feel good”... View More
UPS is ramping up its use of renewable natural gas (RNG), signing a new agreement with Big Ox Energy, a subsidiary of Environmental Energy Capital (LLC), to purchase 10 million gallon equivalents of RNG per year until 2024 — the largest investment ... View More
This post has been translated from Japanese — read the original interview here. ... View More
Volvo Ocean Race (VOR) is considered one of the longest and toughest professional sporting events in the world; sailing’s toughest team challenge and one of the sport’s Big Three events, alongside the Olympics and the America’s Cup. ... View More
At COP23, the largest cocoa-producing countries, Côte d’Ivoire and Ghana, announced far-reaching frameworks for action with leading chocolate and cocoa companies, including Cargill, General Mills, Hershey, Mars, Mondelēz International and Nestlé... View More
Taking the next step in its carbon neutral journey, Microsoft has pledged to reduce its operational carbon emissions by 75 percent by 2030 against a 2013 baseline. In a blog a post written by Microsoft President and Chief Legal Officer, Brad Smith, t... View More
Cobalt is back in the news, as a new report from Amnesty International reveals that tech industry giants such as Microsoft, Lenovo, Renault and Vodafone aren’t doing enough to keep child labor out of cobalt battery supply chains in Democratic Repub... View More
Just weeks after 12 C40 mayors signed the C40 Fossil-Fuel-Free Streets Declaration in an effort to curb air pollution and improve the quality of life for urban dwellers while tackling climate change, the mayors of 25 pioneering cities have pledged to... View More
Dr. Eban Goodstein is a contradiction of sorts. Trained in “the dismal science” — economics — Goodstein is an inveterate optimist about the prospects for business to lead the way to a sustainable future, and sooner rather than later. He is tu... View More
News Deeply, in partnership with Sustainable Brands, has produced a series of profiles looking at how brands are tackling some of the world’s biggest challenges. The goal is to examine trends and gather insights from a new wave of corporate citizen... View More
On October 25, panelists representing both global brands and smaller local organizations convened in San Francisco to discuss their successes and potential in incorporating climate-friendly agricultural practices into their supply chains. The panel t... View More
From empowerment, optimism and sustainability in space to a whole strategy designed to ‘Make It Better,’ SB’17 Copenhagen rounded out with a host of speakers espousing positivity as a key component of the change that purpose-driven brands are a... View More
Launched during SB’17 Detroit, the Practice of Purpose Project seeks to drive the widespread adoption of social purpose by identifying the differences between traditional marketing and marketing based on purpose-drive brand strategies. ... View More
Consumer demand for more socially and environmentally responsible products continues to rise, a trend that is increasingly putting pressure on companies to embrace materials and processes with less pronounced impacts. The business case is clear — a... View More
As we continue to explore our global theme of "Redefining the Good Life," we kicked off our second annual Copenhagen conference with fresh perspectives from a host of Scandinavian and European innovators leading the charge — and the chang... View More
Corporate sustainability goes far beyond carbon emissions and water efficiency. Workplace gender equality is quickly catching up to science-based targets and circular design in terms of the elements crucial for building businesses that can compete in... View More
The international Fair-Trade Town movement encourages authorities, corporates, retail outlets and community groups to promote fair trade and spread understanding of fair-trade concepts across its sphere of influence. Over 1,800 towns have been recogn... View More
In a country infamous for being the second-biggest contributor of plastic waste to the oceans, a city in West Java has achieved a close to 100 percent segregation rate. This is how Depok transformed its waste system. Waste is rapidly becoming one of ... View More
Stella McCartney has long been an advocate for responsible, sustainable fashion and was one of the first high profile labels to put forth products that struck the perfect balance of aesthetics and ethics. Unfortunately, as a luxury label, the brand i... View More