New Metrics / As companies obtain greater understanding of the social and environmental implications of their operations and products, the need to implement measurement methodologies to understand the impact of these business activities becomes more evident. Social impact measurement aids companies in identifying opportunities and risks associated with a project. It is a valuable ally to highlight the positive aspects of a given process or product. It is an even more useful tool to understand the important negative effects that must be managed and minimized. - 9 years ago