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Joel Hartter

Founder, Principal

Joel is an international expert in sustainability, with more than two decades of experience. His diverse career spans work across the value chain in the public, private, and non-profit sectors. He has worked with dozens of organizations and industry leaders to embed sustainability within brands, align sustainability to create strategic growth opportunities, manage and mitigate risk, and create a compelling business proposition for sustainability. Joel brings his extensive knowledge, experience and network to every engagement, providing strategic guidance on sustainability and ESG goals for startups to Fortune 500 companies, local, state, and federal government, higher education, and non-profits each year.

Joel Hartter is tagged in 3 assets.
Slides
Sustainability to Create Brand Distinction: A Workshop for Impact Leaders

This workshop reveals how to turn sustainability into an engine for innovation and brand differentiation. Participants will be shown a framework to uncover and articulate their organization’s unique sustainability commitment and integrate it into t... View More

Video
Sustainability to Create Brand Distinction: A Workshop for Impact Leaders

This workshop reveals how to turn sustainability into an engine for innovation and brand differentiation. Participants will be shown a framework to uncover and articulate their organization’s unique sustainability commitment and integrate it into t... View More

Video
From Passion to Purpose: How Brands Can Respond to Consumers' Love of the Outdoors

This session will explore the powerful connection between a love for the outdoors and the drive to create a more sustainable world. For brands that are rooted in the outdoor recreation industry, the goal may seem clear. But fostering a movement that ... View More

Upcoming Events

October 13-16, 2025
SB'25 San Diego
US Event
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March 18-19, 2025
SB'25 Tokyo Marunouchi
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April 9-10, 2025
SB Member Network: Accelerating Good Growth Spring Member Meeting
Member Event
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