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Justin Coates

Consumer Insights & Marketing Leader
Eastman

Justin Coates is the Consumer Insights & Marketing Leader within Eastman’s Corporate Innovation division, responsible for establishing a consumer insights function that champions the voice of the end consumer across Eastman’s business units.  Before joining Eastman in 2017, Justin spent a decade at Cotton Incorporated managing their global consumer insights research and positioning himself as a thought leader on consumer trends with the world’s largest textile companies.  Justin holds a Masters of Economics degree from North Carolina State University and a Bachelors of Arts degree in Political Science from High Point University.

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Upcoming Events

June 8-11, 2026
SB'26 San Diego
US Event
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Tuesday, March 24, 2026
The Wow Spot: Where Sustainability + Marketing Turn to Magic
Webinar
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Thursday, April 2, 2026
Governance Under Pressure: Rule-of-Law, Market Stability, and Business Risk in Volatile Times
Webinar
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