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Justin Coates

Consumer Insights & Marketing Leader
Eastman

Justin Coates is the Consumer Insights & Marketing Leader within Eastman’s Corporate Innovation division, responsible for establishing a consumer insights function that champions the voice of the end consumer across Eastman’s business units.  Before joining Eastman in 2017, Justin spent a decade at Cotton Incorporated managing their global consumer insights research and positioning himself as a thought leader on consumer trends with the world’s largest textile companies.  Justin holds a Masters of Economics degree from North Carolina State University and a Bachelors of Arts degree in Political Science from High Point University.

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Upcoming Events

October 13-16, 2025
SB'25 San Diego
US Event
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Thursday, December 5, 2024
Circularity by Design: How to Influence Sustainable Consumer Behaviors
Webinar
Sponsored by Sustainable Brands
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December 11-12, 2024
SB Member Network: Shifting Customer Behavior and Demand December Member Meeting
Member Event
Sponsored by Amazon
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