SB'24 San Diego is open for registration. Register early and save!

Kristina Friedman

Head of Sustainability, North America

Kristina Friedman serves as the Head of Sustainability for North America at Unilever. Where she works across the business in the US and Canada to enable progress towards the company’s global sustainability commitments. She has over 15 years of experience working in the corporate, financial, and government sectors providing guidance and solutions on impact-related topics, including a decade of environmental expertise. Most recently, she led the global environmental, social, and governance (ESG) strategy at PayPal, collaborating across the company to establish and implement its ESG program. Prior to PayPal, Ms. Friedman worked at Calvert Research and Management as a lead ESG research analyst, and before that with the US Environmental Protection Agency, US House of Representatives, and Citigroup. She received her master’s of public policy from Georgetown University and her bachelor’s degree in finance from Virginia Commonwealth University (VCU).