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Leslie Pascaud

Leslie Pascaud is tagged in 2 assets.
Article
Smart Data at the Heart of Pro-Social Brands

“Big Data” and “Social Good” may be the yin and yang of tomorrow’s most successful brands. Both are recognized as important components of contemporary marketing strategy, yet they are not typically thought of as bedmates. That is changing.T... View More

Article
When Money Packs a Positive Punch

Impact investing is the all the rage in billionaire circles. Now as most of us aren’t billionaires, you might ask: ‘why do we care?’ Quite simply because this phenomenon is changing the face of both philanthropy and finance and has the potentia... View More

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