Gillette® Launches Planet KIND, a New Line of Products That Are Kind to Skin and the Planet

Each Purchase Prevents Plastic from Entering the Ocean Through Plastic Bank Partnership

Today, Gillette formally launched Planet KIND, a new shaving and skincare brand that is kind to skin and the planet. Planet KIND packaging is recyclable and made with 85% recycled paper, 85% recycled plastic or infinitely recyclable aluminum. The lineup also includes a razor handle made with 60% recycled plastic. The brand has partnered with Plastic Bank® to give consumers even more reason to feel good about choosing Planet KIND. In partnership with Plastic Bank, every Planet KIND product purchased will prevent 10 plastic bottles from entering the ocean.

Read the full release here.

Get the report

Upcoming Events

Tuesday, October 27, 2026
Beyond the Pilot: What It Really Takes to Scale Food Loss and Waste Solutions
Webinar
Sponsored by CARE
More Information

Thursday, October 29, 2026
EPR in Practice: How HelloFresh Navigates Packaging Regulation
Webinar
Sponsored by RLG
More Information

December 2-3, 2026
SB Member Network: Selling Sustainability and Shifting Consumer Demand and Behavior December Member Meeting
Member Event
More Information