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Video

Day 2-B2A1:
Enterprise-level Purpose:
How to Drive Purpose, Growth and Impact at Scale

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Published Nov 1, 2021 1pm EDT / 10am PDT / 5pm GMT / 6pm CET | Runtime: 1:00:39

This session will focus on best practices in connecting enterprise-level purpose to product-level purpose and successfully activating across all key touchpoints on both levels at the same time. Attendees will receive practical guidance on strategizing and executing enterprise-level purpose from scratch, along with a number of tips for more advanced practitioners. Session ID SB21-FLAG-B2A1
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Annie Longsworth
Larine Urbina
Ricardo Caceres
SB'21 San Diego

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