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SB'21 San Diego

SB'21 San Diego
SB'21 San Diego
Thursday, October 21, 2021
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The global event for the largest community of purpose-driven brands and leaders. Through a combination of state-of-the-art live event safety standards and digital technology, we’re bringing together our global community of change agents at SB’21 San Diego.

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Content

Article
New Metrics
Sustainability Metrics 3.0: Measuring ROI of Regenerative Approaches, Social Impacts, Brand Trust
Sustainability Metrics 3.0: Measuring ROI of Regenerative Approaches, Social Impacts, Brand Trust
Published on November 11, 2021
About a 15 minute read

At SB’21 San Diego, veterans from sales, marketing, certification, design, finance, agriculture and more agreed: While there’s no checklist for regeneration, a focus on interconnectivity, holistic approaches and actionable goals will lead to meas... View More

Article
Organizational GovernanceOrganizational Governance
3 Key Drivers for the Regenerative Leadership We Need
3 Key Drivers for the Regenerative Leadership We Need
Published on November 10, 2021
About a 11 minute read

At SB’21 San Diego, leaders from a variety of industries and disciplines seemed to agree on three key drivers necessary for the regenerative leadership our world needs. ... View More

Article
Consumer Behavior ChangeMarketing & Communications
Bottling the Secret Sauce: Brands Share Insights on Closing the Intention-Action Gap
Bottling the Secret Sauce: Brands Share Insights on Closing the Intention-Action Gap
Published on November 4, 2021
About a 11 minute read

At SB’21 San Diego, leaders in food, retail, finance, healthcare, pet care and more shared lessons learned from a variety of initiatives aimed at moving the needle on consumer behavior change. ... View More

Video
Day 3-B3B5: Innovation in Stakeholder Engagement, Education and Collaboration
Day 3-B3B5: Innovation in Stakeholder Engagement, Education and Collaboration
Published on November 4, 2021
Runtime: 56:27

This session will share why and how certain kinds of innovation in stakeholder engagement, education and collaboration are gaining momentum, and how they can be helpful with taking sustainability and regeneration initiatives to the next level. The fo... View More

Video
Day 3-B3A5: Why Vertical Leadership Development is Crucial for Regenerative Brands
Day 3-B3A5: Why Vertical Leadership Development is Crucial for Regenerative Brands
Published on November 4, 2021
Runtime: 1:06:16

In contrast to horizontal leadership development, which is all about learning concrete new skills and mastering practical tools, vertical leadership development is about the more complex deeper stuff – the world of mindsets, mental models, value sy... View More

Video
Day 2-B2B5: Connecting Sustainability and Regeneration Credentials to Sales
Day 2-B2B5: Connecting Sustainability and Regeneration Credentials to Sales
Published on November 4, 2021
Runtime: 52:58

To earn CFO or C-Suite approval and support, sustainability champions need to show how their proposed project, initiative, program or strategy will benefit the environment and/or society AS WELL AS the company. They need to engage management with a b... View More

Video
Day 2-B2A5: Straightforward Social Impact Measurement Any Company Can Use
Day 2-B2A5: Straightforward Social Impact Measurement Any Company Can Use
Published on November 4, 2021
Runtime: 31:03

Many frameworks and tools for social impact measurement exist, however ironically the most sophisticated ones tend to enjoy the lowest levels of adoption by companies – often because they are perceived as daunting or overwhelming by business execut... View More

Video
Day 3-B3A4: The Evolution of the Complex World of Nature-Based Carbon Offsets
Day 3-B3A4: The Evolution of the Complex World of Nature-Based Carbon Offsets
Published on November 3, 2021
Runtime: 52:16

This session will aim to track the multi-faceted evolution of the voluntary carbon market and help make sense of the wide variety of nature-based carbon offset schemes available out there. Expert panelists will share their views on the most exciting ... View More

Video
Day 2-B2B4: Social Regeneration through Deep Supply Chain Transformation
Day 2-B2B4: Social Regeneration through Deep Supply Chain Transformation
Published on November 3, 2021
Runtime: 1:11:49

This panel will go over critical social issues in global supply chains that have been making headlines for far too long – inequality, discrimination, forced labor and other forms of exploitation. The two main objectives will be to outline current b... View More

Video
Day 2-B2A4: Why and How the 2020s Can Be the Decade of Regenerative Agriculture
Day 2-B2A4: Why and How the 2020s Can Be the Decade of Regenerative Agriculture
Published on November 3, 2021
Runtime: 50:20

The business world will need a number of big transformations in the coming years if we are to tackle the myriad environmental and social challenges we are facing, and we would be wise to put regeneration as a guiding principle at the center of those ... View More

Video
Day 3-B3B4: Measuring Regenerative Outcomes along the Value Chain
Day 3-B3B4: Measuring Regenerative Outcomes along the Value Chain
Published on November 3, 2021
Runtime: 53:28

Measuring regeneration is an entirely new field that is only just now starting to solidify, yet it’s crucially important if we are to make the collective progress we are hoping for. This panel will dive into the world of measuring regenerative outc... View More

Video
Day 2-B2B3: Cultivating and Training Breakthrough Regenerative Leadership
Day 2-B2B3: Cultivating and Training Breakthrough Regenerative Leadership
Published on November 3, 2021
Runtime: 1:03:06

This discussion will explore a range of ways to acquire and sharpen the skills it takes to be a truly regenerative leader. Panelists bring several decades of combined experience as well as several books and cutting-edge original frameworks to the tab... View More

Video
Day 2-B2A3: New Marketplaces and Platforms Designed for Regenerative Outcomes
Day 2-B2A3: New Marketplaces and Platforms Designed for Regenerative Outcomes
Published on November 3, 2021
Runtime: 1:01:14

This panel will cover the benefits of a few exciting new types of marketplaces specifically and explicitly aimed at producing sustainable and/or regenerative outcomes. From new ways to trade carbon, to converting waste to a resource, to catalyzing up... View More

Video
Day 3-B3A3: Moving Toward Positive: Using Nature as a Model, Mentor, and Measure for Regenerative Performance
Day 3-B3A3: Moving Toward Positive: Using Nature as a Model, Mentor, and Measure for Regenerative Performance
Published on November 3, 2021
Runtime: 1:01:45

This panel will offer three rich cutting-edge case studies of major brands applying biomimicry principles in order to advance their sustainability and regeneration programs in unprecedented ways. Attendees can expect practical real-world insights aro... View More

Video
Day 3-B3A2: A New Framework for Socially Responsible Ocean-Bound Plastic Supply Chains
Day 3-B3A2: A New Framework for Socially Responsible Ocean-Bound Plastic Supply Chains
Published on November 3, 2021
Runtime: 44:30

Ocean-bound plastic supply chains often rely on a workforce that is at risk for social and economic exploitation and exposed to degraded environmental conditions. Additional care is needed to ensure social responsibility throughout that type of suppl... View More