GAF
More homes and businesses in the U.S. are protected by a GAF roof than by any other product. We are the leading roofing manufacturer in North America, with plants strategically located across the U.S. A member of the Standard Industries family of companies, GAF is part of the largest roofing and waterproofing business in the world.
GAF's First Urban Heat Project Produces Cool Results
GAF coatings had been proven to cool surfaces and ambient air on individual applications but had never been applied on a community-wide scale. Preliminary data showed a 25-50% reduction of the urban heat island effect during peak temperatures. ... View More
2022 ‘World-Changing Ideas’ Tease Sustainable Models for Building, Power, Finance, Animal-Free Protein
It’s that time of year, again — when we pore excitedly over Fast Company’s annual list of World-Changing Ideas. Here are a few of our favorites. ... View More
GAF Project Aims to Increase Quality of Life, Climate Resilience in Urban Communities
The GAF Cool Community Project will assess and mitigate the impacts of the urban heat island effect in landlocked and underserved cities — beginning with the Los Angeles neighborhood of Pacoima. ... View More
B2B Companies Facing ‘Paradox’ When It Comes to Implementing Purpose
New report finds 86% of B2B organizations recognizing business case for purpose; but not yet realizing significant impacts for growth via culture, operations, societal engagement. ... View More
GAF Introduces New Brand Positioning and Solutions to “Protect What Matters Most” at the 2019 International Roofing Expo
Today at the International Roofing Expo (IRE), GAF, North America's largest roofing and waterproofing manufacturer, introduced an evolved brand positioning embodied in a new tagline for the company: GAF—We protect what matters most. ... View More
Hurricane Michael Highlighted Growing Range of Corporate Responses to Natural Disasters
Arriving on the heels of Hurricane Florence, Hurricane Michael proved again that companies are making significant commitments to relief and recovery efforts in the wake of natural disasters. Our round-up of Hurricane Florence corporate response effor... View More
