IKEA offers a wide range of well-designed home furnishings with affordability as our driving principle.
Steve Jennings, the Founding Partner, Chief Innovation Officer and Futurist at Better Ventures opened up Wednesday afternoon's panel discussion entitled Understanding and Developing the Capacity for Transformative Relationships by asking the panellis... View More
The “musical chairs of leadership” can be a huge obstacle to embedding sustainability in the private sector. An average CMO remains in position for just 18 months, Thomas Kolster, aka “Mr. Goodvertising,” told SB’16 Copenhagen attendees on ... View More
We currently produce enough plastic to wrap Denmark in plastic film every day of the year all year round. This was just one of the shocking facts revealed by Sofus Midtgaard – Managing Partner & Nordic Lead at Leaderlab & LAUNCH, and modera... View More
More and more companies are looking for ways to adopt circular models for their products, and some of the latest examples have been provided by industry giants. Furniture company IKEA, chemical firm Total, and Inditex - parent company of apparel bran... View More
SAN FRANCISCO, July 21, 2016 – Sustainable Brands® spotlights SB’16 Copenhagen this week as the Northern European business community prepares to gather at the Radisson Blu Scandinavian Hotel in Copenhagen on September 26-28th to collaborate on h... View More
More sustainable cotton has become more widely available thanks to collaborations such as the Better Cotton Initiative (BCI) and other programs focused on minimizing the use of highly hazardous pesticides, improving working conditions, addressing bio... View More
Integrating purpose through a common brand promise and aligning sustainability strategy with internal culture and values are key drivers of corporate leadership according to the findings of the just-released 2016 Sustainability Leaders Survey by Glob... View More
Integrating purpose through a common brand promise and aligning sustainability strategy with internal culture and values are key drivers of corporate leadership, according to the findings of the just-released 2016 Sustainability Leaders Survey, by Gl... View More
The Coca-Cola Company, HP Inc., Hewlett Packard Enterprise, IKEA and Unilever today in London launched the Leadership Group for Responsible Recruitment, a collaboration focused on promoting ethical recruitment and combating the exploitation of migran... View More
The Forest Stewardship Council® (FSC) has demonstrated the power of harnessing brand affinity and the growing awareness of ethical choice. Three recent and inspiring examples in Spain, Italy and Germany illustrate their success in fostering both ind... View More
The second edition of Sustainable Brands Barcelona is taking place the 22nd-24th of May. Sandra Pina, director of the event and partner of the consultancy firm Quiero salvar el mundo haciendo marketing gave us a sneak peak of what is to come. ... View More
This Friday, world leaders will convene to sign the Paris Climate Agreement. The international regulatory environment and national policies to curb emissions are reshaping global markets. Decarbonization could define the 21st century economy. But wha... View More
There is widespread consensus in the global Sustainable Brands community that purpose is trending in the business world, especially among brands that are looking beyond the next quarter and trying to figure out how to thrive in the middle and long ru... View More
As the legal briefings pile up over the EPA’s Clean Power Plan (CPP), I’m inspired by the growing number of companies and business organizations standing up for the most significant step in U.S. history toward reducing climate pollution. The bar ... View More
At age 27, I was the youngest director elected to Vancity Credit Union, the largest community-based credit union in the world. It was the late 1980s. I ran a seniors' agency, was chair of a provincial social planning group and had been a recent board... View More
When I first heard of the Sustainable Brands conference from our friends at Forum For The Future - I couldn't wait to go to one of the events. Luckily for me, it wasn't long until they brought the event to Asia, kicking off in the bustling city of Ku... View More
As evidenced by the unprecedented private-sector engagement in COP21 earlier this month, businesses globally get that they need to innovate (and improve!) their products, services and business models to combat climate change, resource scarcity and un... View More
The Conference of the Parties … COP21 … the climate conference … or just “Paris,” as in “What’s going to happen in Paris?” ... View More
The Science-Based Targets initiative announced Tuesday that 114 companies have now committed to set emissions-reduction targets in line with what scientists say is necessary to keep global warming below the dangerous threshold of 2 degrees Celsius. T... View More
Next week marks the start of important climate negotiations in Paris – the aim of COP21 is to deliver a new international agreement that will put the world on track towards a low-carbon future. The feeling in the air is one of optimism – there ar... View More