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REI

REI's purpose is to inspire, educate and outfit for a lifetime of outdoor adventure and stewardship. At the co-op, being a good steward is reflected in how we care for the world in which we play, work and live, and how we connect people to nature.

REI

REI is tagged in 86 stories. Page 3 of 5.
630 Companies, Investors Tell Trump: Continue Accelerating a Low-Carbon Economy
630 Companies, Investors Tell Trump: Continue Accelerating a Low-Carbon Economy

7 years ago - More than 530 companies and 100 investors – from iconic Fortune 500 firms to small family-owned businesses – are calling on the Trump administration and the new Congress to continue to support policies to accelerate a low-carbon future that will help curb climate change.

REI Sets New Standard for Sustainable Operations with First U.S. LEED Platinum and Net Zero Energy Distribution Center
REI Sets New Standard for Sustainable Operations with First U.S. LEED Platinum and Net Zero Energy Distribution Center

7 years ago - Today, REI announced a major milestone in its continued work to lead on sustainable operations.

Goodwill, Partners Urge People to Donate Using the Give Back Box this Cyber Monday
Goodwill, Partners Urge People to Donate Using the Give Back Box this Cyber Monday

7 years ago - Goodwill is partnering with leading retailers to make it easy for online shoppers to reuse, repurpose and recycle textiles and clothing this holiday season.

Trending: This Black Friday, 550+ Orgs to #OptOutside with REI, Patagonia to Donate Its Profits
Trending: This Black Friday, 550+ Orgs to #OptOutside with REI, Patagonia to Donate Its Profits

7 years ago - This Friday will be one of the biggest days in the global retail calendar (just behind Alibaba’s Singles’ Day earlier in November). Black Friday sales have begun encroaching on Thanksgiving Day in the U.S., with some stores remaining open on the holiday, and sales beginning even earlier in the week.

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This Black Friday, REI Is Inviting All Businesses to #OptOutside
This Black Friday, REI Is Inviting All Businesses to #OptOutside

7 years ago - Our theme this year at Sustainable Brands has been “Activating Purpose” – exploring and applauding the ways brands are authentically walking their talk when it comes to pursuing purpose beyond profit – and we are thrilled that the list continues to grow.

REI's New Distribution Center Designed to Be Net-Zero Energy, LEED Platinum
REI's New Distribution Center Designed to Be Net-Zero Energy, LEED Platinum

7 years ago - REI, the specialty outdoor co-op, has designed its new distribution center to be Net Zero Energy and is pursuing LEED Platinum—the highest level in the U.S. Green Building Council's (USGBC) rating system. Situated in the Arizona desert, the facility is intended to be one of the world's most sustainable distribution centers. To encourage further innovation, REI is taking an unusual approach and will make the design information of this facility available to the public, so that others can advance the parameters of sustainable design. REI is driving sustainability and efficiency at its new distribution center in several new ways:

Give Back Box, Goodwill Helping Growing List of Retailers, Consumers Eliminate Waste
Give Back Box, Goodwill Helping Growing List of Retailers, Consumers Eliminate Waste

7 years ago - Mission-driven startup Give Back Box® was founded in 2012 by Monika Wiela, who at the time was running an online shoe store. The idea was inspired by a homeless man she encountered in Chicago, who was holding up a sign saying he needed a pair of shoes. Wiela returned later that day with shoes for him, but he was gone. She spent that night thinking about what she could do with all the empty boxes in her warehouse and also help people like that man, and a new social enterprise was born.

How to Go Beyond Brand Purpose and Unlock New Relationships with Consumers
How to Go Beyond Brand Purpose and Unlock New Relationships with Consumers

7 years ago - Consumers are expecting a new dynamic in the relationship they build with brands. The team from Edelman gathered a full room at Wednesday’s lunch time session to unveil the breakthrough ‘2016 Earned Brand’ research study for the first time. The purpose-centric data surveyed 13,000 consumers in 13 countries about their interaction with their favorite brands.

Brands for Humans: 5 Imperatives for Placing Humanity at the Center of Your Business
Brands for Humans: 5 Imperatives for Placing Humanity at the Center of Your Business

7 years ago - Like few times in our history, we are navigating a moment of profound cultural, political and economic transformation. On one hand, we’ve seen nearly every nation on the planet come together behind new Sustainable Development Goals and an historic Climate Accord that offers a bold and inspiring vision for the promise and possibilities of business and society.

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Blue Oak Energy Installs Net-Zero Solar Project at REI's Center in Goodyear
Blue Oak Energy Installs Net-Zero Solar Project at REI's Center in Goodyear

8 years ago - Specialty outdoor retailer REI has completed a 2.2 megawatt rooftop solar installation at its new distribution center in Goodyear which is expected to offset 100 percent of the facility’s annual electricity consumption. The project was completed in conjunction with Blue Oak Energy, which has worked on numerous other solar installations for REI facilities. “REI’s ambitious net-zero energy distribution center is a landmark project and houses one of the largest rooftop solar arrays in Arizona,” Kirk Meyers, sustainability manager at REI said. “We are thrilled to continue our relationship with the Blue Oak Energy team. Their ongoing partnership is representative of what it takes to complete complex energy projects like this.”

Less Talk, More Action: How Brands Are Effectively Communicating Around Purpose
Less Talk, More Action: How Brands Are Effectively Communicating Around Purpose

8 years ago - “I think in an organization, when you’re trying to do something different, it’s important to take up that shared risk,” said Alex Thompson, VP of Communications & Public Affairs at REI, during the Thursday morning plenaries at SB'16 San Diego.

What Underlies the Success of the World's First Billion-Dollar Sustainable Brands
What Underlies the Success of the World's First Billion-Dollar Sustainable Brands

8 years ago - What do Organic Valley, Target, REI and Toyota have in common? They are what Freya WIlliams describes as “Green Giants,” companies that have turned sustainability into billion-dollar businesses, and they are not alone.

Living Your Purpose, Future-Fitness and the Interconnectedness of All Things: #SB16SD Day 2
Living Your Purpose, Future-Fitness and the Interconnectedness of All Things: #SB16SD Day 2

8 years ago - Tuesday’s morning plenary started with Raphael Bemporad, co-founder and principal of BBMG, sharing the thought, “What makes us the most human and what the world needs most is exactly the same.” That is, to build more sustainable brands, companies and people alike must set the intention to have more courage, wonder, empathy, connection, and joy.

Welcome to the New Green Giants
Welcome to the New Green Giants

8 years ago - At Sustainable Brands ’16 San Diego, I’m announcing an additional eight Green Giants. Find out who the new billion-dollar sustainable business leaders are here. What’s the business case for sustainability? A BILLION DOLLARS.

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Social Media an Invaluable Tool for Helping Conscious Consumers Live Even More Consciously
Social Media an Invaluable Tool for Helping Conscious Consumers Live Even More Consciously

8 years ago - With hundreds of millions of individuals logging into social media accounts every day, using the medium as a platform for social change and activism is just common sense. Today, about 61 percent of consumers use social platforms to learn about sustainability issues. In this open forum-style digital environment, consumers are able to have open conversations about corporate social responsibility and other salient subjects in sustainability.

Top 5 Ways to Connect Consumers with Your Brand Purpose
Top 5 Ways to Connect Consumers with Your Brand Purpose

8 years ago - Purpose-driven brands know that the key to successful engagement is connecting consumers to their brand purpose and mission. The most effective ways to do that is to listen, communicate, and build trust. Here we offer five inventive new ways to actively connect with the growing segment of conscious consumers.

Can ‘The Paris Effect’ Take Companies, Governments Beyond Flagship Initiatives?
Can ‘The Paris Effect’ Take Companies, Governments Beyond Flagship Initiatives?

8 years ago - This Friday, world leaders will convene to sign the Paris Climate Agreement. The international regulatory environment and national policies to curb emissions are reshaping global markets. Decarbonization could define the 21st century economy. But what do these changes mean for businesses?

7 Trends at the Intersection of Sustainability and Purpose to Watch This Year
7 Trends at the Intersection of Sustainability and Purpose to Watch This Year

8 years ago - There is widespread consensus in the global Sustainable Brands community that purpose is trending in the business world, especially among brands that are looking beyond the next quarter and trying to figure out how to thrive in the middle and long run. Such brands are not only wisely taking actions to future-proof themselves, but are also smartly leveraging a strong zeitgeist of purpose-driven behavior in society in general – that verifiable wave of health-conscious consumers, meaning- and balance-seeking employees, future-focused students and increasingly influential faith-based and spiritual communities.

South Pole Group: Why Companies Should Care About Renewable Energy
South Pole Group: Why Companies Should Care About Renewable Energy

8 years ago - The landmark international climate change nearly 195-nation agreement that came out of COP21 late last year sent a message to the world that a low-carbon future is imminent. The Paris Agreement, for the first time, brings all nations into a common cause based on their historic, current and future responsibilities. Its main aim is to keep a global temperature rise this century well below 2 degrees Celsius and to drive efforts to limit the temperature increase even further to 1.5 degrees Celsius above pre-industrial levels. The 1.5 degree Celsius limit is a significantly safer defense line against the worst impacts of a changing climate.

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Attention, Shoppers: REI Is Paying Its Employees to Take Black Friday, Thanksgiving Off
Attention, Shoppers: REI Is Paying Its Employees to Take Black Friday, Thanksgiving Off

8 years ago - To celebrate Thanksgiving this year, outdoor gear and apparel retailer REI is taking a bold stand against the chaotic caricature of capitalism that is Black Friday by closing its doors and paying its employees to live the company ethos — by spending the day enjoying the great outdoors with their loved ones.In an email sent to customers on Monday, the co-op announced that it’s closing all 143 of its stores on Black Friday.