SB Brand-Led Culture Change 2024 - Prices go up March 17th! Register now!
Stonyfield Farm

Stonyfield Farm

Stonyfield Farm is tagged in 23 stories. Page 2 of 2.
Les Bêtises et Les Vaches: Two French Brands Use Humor To Engage Consumers in Sustainability
Les Bêtises et Les Vaches: Two French Brands Use Humor To Engage Consumers in Sustainability

10 years ago - French consumers want to know more about where their products come from to make more sustainable choices. Besides, trust in business is higher when brands take action for sustainability, demonstrate their achievements and communicate well.

Nike, North Face, eBay, IKEA, Levi's Among Companies Urging Congress for Climate Regulation
Nike, North Face, eBay, IKEA, Levi's Among Companies Urging Congress for Climate Regulation

10 years ago - As President Obama prepares to unveil his budget for the coming year, 33 multinational companies, including eBay, IKEA, L’Oréal, Nike and Limited Brands, have signed a “Climate Declaration” urging federal policymakers to take action on climate change.

Identity-Centered Leadership: Enabling Individuals and Brands to Thrive through Sustainability
Identity-Centered Leadership: Enabling Individuals and Brands to Thrive through Sustainability

12 years ago - Brand leadership is about creating a connection between the brand and its customers. We can identify three waves through which brand leadership has evolved in relation to sustainability: