Follow the growing amount of collaborative work — cross-functional, cross-sector, pre-competitive and more — bringing about massive, disruptive, needed shifts to business as usual.
During 2012, fashion brand and retailer H&M and the World Wildlife Foundation (WWF) performed an evaluation of H&M's efforts and challenges in connection with water. This year the two organizations will work together to implement a comprehensive global water strategy, which includes educating employees, suppliers and customers.
Tata Global Beverages, Unilever, Yorkshire Tea and Finlays have joined a coalition of businesses and organizations to address sustainability issues within the tea industry.
Several hospitality and tourism brands have joined an initiative to bottle and sell their own water and contribute 10 percent of the proceeds to the WHOLE WORLD Water Fund, which benefits clean and safe water programs around the world.
Ford announced a strategic collaboration that aims to demonstrate how a typical American family can significantly reduce their electricity bills and carbon footprint by integrating home appliance technology with a plug-in vehicle and solar power to achieve an energy-efficient lifestyle.