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Global EQUAL-SALARY certification: Insights from PMI’s journey toward a gender-balanced workplace

Global EQUAL-SALARY certification:
Insights from PMI’s journey toward a gender-balanced workplace

Tuesday, 24 March 2020
11:00am EDT / 8:00am PDT / 4:00pm BST / 5:00pm CEST
Sponsored By
Philip Morris International
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Equal pay for equal work between women and men is increasingly considered the baseline standard for equality and a fundamental step on the path to creating a more inclusive, gender-balanced workplace. But how can organizations ensure that they’re meeting this standard and demonstrating it to employees, prospective candidates and society at large that their actual pay practices match their good intentions?

Independent validation by a specialized third-party is a critical tool that can enable organizations around the world to answer this question.

This webinar will focus on the EQUAL-SALARY Foundation’s global EQUAL-SALARY certification process and showcase the methodology implemented by a global multinational company, Philip Morris International (PMI). Véronique Goy Veenhuys, Founder & CEO of the EQUAL-SALARY Foundation, and Laetitia Tierny, Inclusion & Diversity Lead at Philip Morris International (PMI), will share insights and learnings from the rigorous 18-month certification process that resulted in PMI becoming the first globally EQUAL-SALARY certified company in March 2019.

What You Will Learn

In this webinar, attendees will be presented with these takeaways:

  • Learn about the EQUAL-SALARY certification, its methodology and step-by-step process, from salary analysis to on-site audits by the Foundation’s entrusted auditor.
  • Gain insights into PMI’s first-hand experience in achieving the global EQUAL-SALARY certification and key learnings gained throughout this process.
  • Explore how equitable pay practices can improve gender balance in the workplace and nurture more inclusive and diverse organizations.

Additional Resources:

To learn more about PMI’s work on equal pay, visit:

To see how PMI is driving further action on inclusion and diversity, visit:

To learn about PMI's Diversity Driving Change campaign, visit:

To learn more about the Equal Salary Foundation, visit:


Laetitia Tierny
Inclusion & Diversity Lead
Philip Morris International

Laetitia Tierny is a Lead in PMI’s Inclusion & Diversity team, which drives changes required to make PMI a truly inclusive workplace in which talented women and men who reflect the diversity of the world feel welcome, valued and are enabled to fully participate, both individually and collectively, to unlock the creativity and innovation needed so PMI can accomplish its vision of a smoke-free future as quickly as possible.

Veronique Goy Veenhuys
Founder & CEO
Equal Salary

Véronique Goy Veenhuys is Founder & CEO of EQUAL-SALARY, the certification of equal compensation for women and men. She is a social entrepreneur, and holds a Master Degree in Economics from the University of Geneva. She launched EQUAL-SALARY after completing an EMBA program in 2005.