Using the seafood industry as a model, this webinar will explore how brands can leverage collaboration with traditional and non-traditional partners to pivot their business model to redefine sustainability in their industry.
The world’s oceans represent 70% of the earth’s surface, the livelihoods of more than 40 million people, and the primary source of nutrition for billions. They play a critical role in the health of our planet as well as our ability to feed the growing population. The challenges of the global pandemic have only amplified the need for companies to address the impact of their actions on people, food systems, labor and the planet – and oceans are a huge part of that.
This webinar will describe avenues for ensuring that we have enough seafood for future generations by expanding the very definition of what seafood includes. From ocean-inspired alternative seafood and plant-based options, to cellular development, to regenerative ocean farming, the experts on this panel discussion will explain how they are working toward expanding the definition of seafood for the industry at large and for consumers everywhere.
What You Will Learn
In this webinar, attendees will be presented with these takeaways:
- How disruption and even competition within an industry can lead to brand collaboration and strategic pivots
- Gain insight into how an established company can learn from a start-up and vice versa