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Carla Tavares

Carla Tavares

Carla Tavares is tagged in 4 stories.
Forests for All Forever: Driving Consumer Demand for Sustainability Through Meaningful Marketing
Forests for All Forever: Driving Consumer Demand for Sustainability Through Meaningful Marketing

Collaboration / At SB’16 Cape Town in May, Tetra Pak, South African Airways (SAA) and the Forest Stewardship Council (FSC) came together to share their views on the importance of building market demand from environmentally conscious consumers to move sustainable commodities further into the mainstream. - 7 years ago

FSC Certification Creates Competitive Advantages, Raises Standards in Forest Management
FSC Certification Creates Competitive Advantages, Raises Standards in Forest Management

Supply Chain / Businesses face myriad ongoing challenges: Apart from the day-to-day fluctuations in market dynamics, entrepreneurs must deal with economies of scale, inter- and intra-market competition and regulatory compliance. Yet some voluntary compliance can unleash a competitive advantage expedites addressing the other challenges. Forest Stewardship Council (FSC) certification is precisely one such step: Especially in a time when consumer interest in sustainable materials continues to grow, FSC-certified wood and paper make sense economically, socially and environmentally. - 7 years ago

FSC Nurtures 'Forests for All, Forever' Ethos in Spain, Italy, Germany
FSC Nurtures 'Forests for All, Forever' Ethos in Spain, Italy, Germany

Stakeholder Trends and Insights / The Forest Stewardship Council® (FSC) has demonstrated the power of harnessing brand affinity and the growing awareness of ethical choice. Three recent and inspiring examples in Spain, Italy and Germany illustrate their success in fostering both individual and collective action in each of these markets. - 7 years ago

New Study Finds FSC Certification Profitable for Businesses
New Study Finds FSC Certification Profitable for Businesses

Marketing and Comms / The environmental and social benefits of Forest Stewardship Council (FSC) certification are proven, as the organisation works to ensure sustainable use of forest products. But a recent WWF study has found that there is also a concrete economic benefit. The bottom line? On average, forestry companies can earn an extra US$1.80 for every cubic metre of FSC-certified timber. - 7 years ago

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