SB Brand-Led Culture Change 2024 - Discount ends April 7th!

Laura Golsteijn

Laura Golsteijn is tagged in 1 stories.
Sustainability Mythbusters: Is Packaging Always a ‘Bad Guy’?
Sustainability Mythbusters: Is Packaging Always a ‘Bad Guy’?

New Metrics / In the sustainability arena, we are used to work with a diversity of common sustainability assumptions. However, some of the assumptions that we trust might not be as right as we think they are. A critical eye is required before we consider basing our work on one of these assumptions. As a science-based method, LCA is an excellent tool to bust some of the myths that surround sustainability. With this piece, we kick off the “Sustainability Mythbusters” series and start exploring the most common sustainability assumptions to see if they are true or just myths. Let’s start checking the impact of packaging. - 8 years ago