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Ruth Doyle

Ruth Doyle is tagged in 1 stories.
From Behavior Change to Transforming Everyday Practices: The Latest in Behavioral Science
From Behavior Change to Transforming Everyday Practices: The Latest in Behavioral Science

Behavior Change / From Unilever’s ‘five levers for change’ to Volkswagen’s ‘fun theory’ and Nike’s Fuelband, behavior change has become a key concern for businesses re-orienting their goals around the promotion of sustainable lives. This represents an opportune moment for drawing on the latest thinking from behavioral sciences. - 6 years ago

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