Unlock New Opportunities for Thought Leadership with SB Webinars

Sonia Seung-Eun Kim

Sonia Seung-Eun Kim is a PhD candidate at Columbia Business School and a recipient of a research grant from the Bernstein Center for Leadership and Ethics.

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Brands Can Play a Unique Role in Bridging Cultural Divides
Brands Can Play a Unique Role in Bridging Cultural Divides

Marketing & Communications / We tested whether brand-facilitated conversations could decrease the polarization of opinions — and our findings indicate they can. - 11 months ago